In this special PRODcast edition, we pull back the curtain on one of Dreamdata’s most impactful product updates yet: our own IP-to-company resolution engine.
Built in-house to solve the gaps left by traditional intent providers, this proprietary tech already delivers match rates of up to 80% and helps customers identify up to 15x more companies than before.
In this episode, we cover:
- Why we built our own IP resolution engine, and what makes it different
- How it works behind the scenes using public registries, WHOIS data, and our own analytics infrastructure
- What this means for attribution, pipeline visibility, and account-based activation
- How it enhances (not replaces) your existing intent data tech stack (6sense, Clearbit, etc.)
If you care about tracking anonymous traffic, improving attribution, and unlocking more revenue from your website, this PRODcast is for you.
Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.
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What is Attributed - A podcast by Dreamdata?
Welcome to Attributed by Dreamdata, the B2B marketing podcast for marketing teams looking to master growth. Every week, we host experts from the B2B go-to-market space to discuss digital marketing strategies, B2B podcast marketing, and revenue optimization. Whether you're lead gen or Ops, join our marketing podcast interviews to learn how to fire up revenue and solve your biggest B2B marketing challenges.