Deep Dive with Ali Abdaal

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If you’re active in the creator space you’ll probably be familiar with the name Jay Clouse. Jay is the founder of Creator Science, a media company specialising in helping creators build businesses around their brands. In this episode, we delve into his membership community "The Lab," discussing everything from its inception to its revenue generation. Jay also shares some tips to make Productivity Lab a success! Enjoy the conversation.

(00:00) Intro
(01:01) How Jay started
(07:15) The history of “The Lab”
(09:55) Community vs content
(15:35) About Productivity Lab
(25:45) The challenges
(33:40) Jay’s approach to sales pages
(36:30) Price: to cap or not to cap
(46:30) Higher ticket, lower volume?
(52:40) How many people to bring into the community
(1:02:40) Spaces within the community
(1:07:05) Mistakes we can learn from
(1:10:00) Giving recurring value
(1:21:00) The importance of a good first experience

🔗 CONNECT WITH JAY
🎥 YouTube Channel
🐦 X ( Twitter )
📸 Instagram
💻 Website
👥 Linkedin

🔗 CONNECT WITH ALI
🎥 YouTube Channel
🐦 X ( Twitter )
📸 Instagram
💻 Website
👥 Linkedin

📚 RESOURCES MENTIONED
Copywriting Secrets - Jim Edwards

📄SHOW NOTES & TRANSCRIPT

Visit the website for the transcript and highlights from the conversation - https://aliabdaal.com/podcast/

🎙 ABOUT THE PODCAST

Deep Dive is the podcast that delves into the minds of entrepreneurs, creators and other inspiring people to uncover the philosophies, strategies and tools that help us live happier, healthier and more productive lives. 

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Creators & Guests

Host
Ali Abdaal
Producer
Amber Baxter-Clarke

What is Deep Dive with Ali Abdaal ?

Dr Ali Abdaal is the world’s most followed productivity expert and author of Feel-Good Productivity, the brand new book that reveals why the secret to productivity isn’t discipline, it’s joy. In his podcast, Deep Dive, Ali sits down with inspiring creators, thinkers, entrepreneurs and high performers to help listeners build lives that they love.

Ali’s cheerful style, positive approach, and well-researched content have made him a trusted voice when it comes to productivity. The internet means that we have access to more knowledge and information than ever before - but it can also be overwhelming. So, Ali and his expert guests focus on simple, scientifically proven, and actionable steps you can take to make real changes in your life.

Ali’s a firm believer that happiness isn’t the result of success - in fact, happiness is the key to success in the first place. Ali made this discovery while working as a doctor in a chaotic hospital ward. In the past, hard work had been the answer to every obstacle in his life. But no amount of hard work was going to combat panic and burnout.

So, Ali dedicated himself to figuring out a new approach to productivity - one that focuses on enjoying the journey and working towards truly meaningful goals. Deep Dive, with its authentic and engaging conversations, will give you all the insights you need to do just that.