Sponsor Talk

In this episode, we chat with some of the leaders in the soccer world about how they are growing their sport as their properties and brands prepare for the upcoming World Cup and the momentum carried behind the EUROs. Our guests for this episode include Sara Touissant (VP of Brand Management, Wells Fargo), Allie Ayres (Director of Partnership Strategy & Marketing, NWSL), Heidi Pellerano (CCO, CONCACAF), Josh Keller (SVP of Partnerships, United Soccer League), Kay Bradley (VP of Marketing, US Soccer) and Mallika Pereira (VP of Partnership Marketing, Major League Soccer).

Show Notes

In this episode, we chat with some of the leaders in the soccer world about how they are growing their sport as their properties and brands prepare for the upcoming World Cup and the momentum carried behind the EUROs. Our guests for this episode include Sara Touissant (VP of Brand Management, Wells Fargo), Allie Ayres (Director of Partnership Strategy & Marketing, NWSL), Heidi Pellerano (CCO, CONCACAF), Josh Keller (SVP of Partnerships, United Soccer League), Kay Bradley (VP of Marketing, US Soccer) and Mallika Pereira (VP of Partnership Marketing, Major League Soccer).

What is Sponsor Talk ?

Covering the stories behind the $70 billion dollar sponsorship industry. Co-hosted by Avish Sood & Jason Smith, the Sponsor Talk podcast takes you into the journeys of some of the leading marketing executives investing in industries such as sports, arts, music and film, while getting their perspective on where the growing industry is headed.