Conversion Tracking Playbook

Brad Redding, Founder & CEO @ Elevar shares a few quick updates on GA4, why December 17th is such a big day, BFCM week benchmarks, and trends that he's seeing from Shopify merchants going into 2023.

Show Notes

Brad Redding, Founder & CEO @ Elevar (Connect on LinkedIn and Twitter) shares a few quick updates on GA4, why December 17th is such a big day, BFCM week benchmarks, and trends that he's seeing from Shopify merchants going into 2023. 

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Links from episode:

- Ben Kruger (Dec 17th data point)

- Shopify GA4 Release Notes

- Hydrogen from Shopify

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And if you're new to Elevar, Elevar automates server-side conversion tracking for Shopify. Check us out!

What is Conversion Tracking Playbook?

Accelerate your eCommerce growth and become an analytics and tracking expert. Join Elevar's Founder & CEO, Brad Redding, as he discusses how to address data collection issues that D2C brands face today. Plus you'll learn real world examples of transforming data into insights to help your business grow faster.