Med Creator 101

Allen Ortega, Global Head of Social & Influence at CeraVe joins Dr. Portela and Mimi for an exclusive, behind-the-scenes chat about one of skincare’s biggest brands online and offline. From partnering with A-list icons like Michael Cera, Charli D’Amelio, and Emma Chamberlain to masterminding viral, award-winning campaigns and championing derms on social, Allen pulls back the curtain on how CeraVe stays ahead and leads with authenticity, purpose, and powerful storytelling.

Follow us on Instagram: @medcreator101

Subscribe to our YouTube channel: www.youtube.com/@MedCreator101

Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela

Mimi Banks: @mimibanks | @mbsocial.agency

Follow CeraVe:
Instagram: @cerave | TikTok: @cerave | Youtube: @cerave

What is Med Creator 101?

Med Creator 101 is a weekly podcast hosted by board certified dermatologist, ‘dermfluencer’ Dr. Dustin Portela and beauty veteran, social media agency owner, Mimi Banks, featuring your favorite brands and medfluencers. Each episode is filled with helpful tips and tools to get started on social, build your platform, create content, grow a community, and attract brands.