In this replay episode, we revisit the stories our CEO & founder friends shared with us last year about what topics are keeping them up at night. While they've probably moved on from these problems, they're still problems that plague many a founder and marketing department in our industry. We channel their full consultative skills and reference their experience in similar situations and roles to answer these three main questions:
How do you build a marketing team that buys into your bigger mission and vision? Not spammy tactics.
How do you combat analysis paralysis in a small marketing department?
How can you embrace and maximize the messiness of the marketplace right now?
Connect with Devin: https://www.linkedin.com/in/devinbramhall/
Connect with Margaret: https://www.linkedin.com/in/margaret-kelsey-104abba/
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Created in partnership with Share Your Genius: https://www.shareyourgenius.com/
What is Don't Say Content?
Marketing and business strategy podcast for executives and marketing leaders who want to improve outcomes from marketing.
Marketing veterans Devin Bramhall (Animalz, Help Scout) & Margaret Kelsey (InVision, OpenView) use their combined 20+ years of experience to increase the business impact of marketing by creating shared understanding of its purpose and outcomes among marketing leaders, founders/CEOs & others in the C-suite.
- Join us for in-depth conversations about B2B marketing behind the scenes:
- How to run effective marketing teams
- Hiring best-in-class marketing teams
- Marketing strategy: Product-led Growth (PLG), Community marketing, Influencer marketing, micro influencers
- Trends in B2B marketing: AI, TikTok, YouTube, LinkedIn, social platforms, email, and more
Created in partnership with Share Your Genius
An award-winning B2B podcast production company: https://www.shareyourgenius.com/