This week, we talk about localized trailers, mundane tasks, and ads. In the attention economy, ads are tricky beasts. They’re expensive, algorithm-driven, and rarely pay off. But when they work, they can boost visibility and create momentum critical for a game’s success. It’s all about strategic spikes rather than an ongoing burn.
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01:00 Crashlands 2 Update
34:54 Jumpylumpa Leapylow: What is your favorite mundane task?
43:33 Mimmabip Gourkee: Will you be running ads for crashlands 2?
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What is Game Dev Podcast | Coffee with Butterscotch?
Coffee with Butterscotch is the hilarity-filled weekly podcast of award-winning indie video game studio Butterscotch Shenanigans, best known for its smash hit Crashlands. Grab a drink and tune in every week to learn the ins and outs of game development, productivity and workflows, the business of selling video games, our takes on entrepreneurship and building a small company from scratch, and how to be an unstoppable problem-solving machine.
Got a question you want answered on the podcast? Ask us at https://podcast.bscotch.net