CIM Marketing Podcast

Social media in marketing: 20 years on

This podcast will: 
  • Reveal why the corporate world struggles to grasp social 
  • Explore how to educate the c-suite in successful social strategy 
  • Show why authenticity is core to great social content 

What is CIM Marketing Podcast?

At The Chartered Institute of Marketing (CIM), we develop modern marketing talent to enable long term business success. The CIM Marketing Podcast is your fortnightly dose of news and views from across the industry. Hosted by the CIM editorial team, we spotlight accessible, relevant stories to spark debate and discussion on the key issues affecting marketing today.