As peer-to-peer leaders, we dedicate considerable effort to planning events, building resources, and crafting communications—all aimed at inspiring our constituents to fundraise. Our systems are designed to facilitate mass participation.
But what happens when an individual reaches out with their own ambitious fundraising goals, seeking to go above and beyond for your cause? If we handle these “lightning in a bottle” moments with care, they can offer profound opportunities for stewardship, storytelling, and mission-building.
In the first episode of Season 3, P2PPF’s Marcie Maxwell is joined by Scott and Katy Freitag, recipients of the 2024 Cash, Sweat & Tears Award, presented at the 2024 Peer-to-Peer Professional Forum Conference in Philadelphia. With Scott cycling and Katy driving an RV, the couple recently completed an 11,000-mile bike journey across the U.S., raising funds for several organizations, including
ZERO Prostate Cancer. We are also joined by their staff partner, Tracy Cameron, ZERO’s Upper Midwest Chapter Director.
Scott and Katy will share stories from their journey, including how they stayed motivated, their proven best practices for fundraising, and what they sought in a charity partner. Tracy will discuss how the ZERO team supported their yearlong efforts and how they leveraged Scott and Katy’s story to advance their mission.
Additionally, this episode will cover:
- Lessons for supporting exceptional fundraisers
- Parallels between endurance challenges and fundraising
- Strategies for sustaining momentum throughout a lengthy campaign
Mentioned Links
Stay Connected on LinkedIn
- (00:00) - Welcome to The P2P Soap Box
What is The P2P Soapbox?
As peer-to-peer fundraising professionals, we are inherently passionate people. Passionate about our missions, our fundraisers, our events, and our campaigns. We barely shy away from sharing our opinions. Whether it's the debate between back-to-basics, or searching for the next big idea, the battle of retention versus recruitment, or even our very strong feelings about T-shirts and registration fees.
Welcome to The P2P box, a brand new podcast that amplifies the voices of our peer-to-peer fundraising community and gives us a platform — a box, if you will — to discuss the hot topics facing our industry.
Join your host and P2P BFF, Marcie Maxwell, the Managing Director of the Peer-to-Peer Professional Forum, as she sits down with industry peers and leaders, delving deep into their box issues, sharing best practices, and celebrating success stories.