Today, we're diving deep into one of the biggest roadblocks for coaches: finding and understanding your ideal audience. If you've been wondering who exactly you should be speaking to and how to craft messages that truly resonate, this episode will help you clear the fog and find clarity.
We'll kick things off by explaining how a social media audit can give you valuable insights into your content, messaging, and engagement, so you can start seeing who your real audience is.
Then, I'll walk you through the “Niche to Meet You” framework, a straightforward, 4-step method designed to cut through the noise and help you connect with the people who genuinely need what you offer.
Finally, we’ll explore the power of 1-2-1 support in refining your audience and messaging.
Personalised guidance is often the missing link, and I'll share how it can boost your clarity and confidence, along with what to expect in a supportive coaching relationship.
By the end of this episode, you'll have actionable steps to start connecting with your ideal clients and growing your business.
What is The Efficient Coach?
Welcome to The Efficient Coach Podcast, where we dive into actionable strategies and insights to help online coaches grow their businesses efficiently, without burning out.
My names Phil Williams, I have an incredible wife Jen, I’m a dad of twins, I have a cockapoo called Reggie, I’m into great coffee, family hikes, and I try to do a bit of CrossFit.
I'm not really into the 'hustle and grind' of working until your eyes sting in the pursuit of that elusive '10k month' whilst hating your life and hoping it makes you happy.
But if you're an online coach who wants to build a coaching business that aligns with your values and allows you to have a life outside of it to?
You're in the right place!
Have a listen, and if you enjoy it, hit subscribe.