How Journalists Research Who to Interview

If you’re trying to get featured in the media, it helps to understand how journalists think. What are they looking for? What makes journalists choose to interview a particular expert? What can you do to make yourself stand out to the media?

Journalists research more online than ever before, and there are several key things you can do to stand out and optimise your profiles. So, let’s dive right into my guide to getting noticed by the media. Here’s how journalists research who to interview.

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What is FROM UNKNOWN TO EXPERT. The Podcast for Ambitious and Purpose-Driven Women in Business Who Want to Get Media Attention to Make a World-Changing Impact.?

'From Unknown to Expert' is a podcast for ambitious and purpose-driven women in business who want to get media attention to become an authority in their industry, so that they can make the money they deserve, get heard and seen, and become the change they want to see in the world.

Simone Sauter is a PR & Publicity Coach and Consultant and a bestselling author. She has built a very successful coaching business herself, solely by utilizing the power of the media. She has been featured in media outlets, such as Cosmopolitan, Instyle and Closer, shared her story on countless podcasts and TV shows, and built a blog with 100.000+ monthly readers.

Besides that, she is a certified PR Consultant with nearly two decades of experience in the media and PR world. Before her entrepreneurial journey began in 2014, she worked as a journalist and PR manager for several Fortune 100 companies.

Today she helps her clients to raise their voice, share their story and make a world-changing impact. Book a call today: https://simonesauter.com/call