The Beautiful AI Podcast

In this episode of The Beautiful AI Podcast, we sit down with Emmanuel Paraskakis—CEO of Level 250 and a global expert in API strategy, developer experience, and platform product management. With a 20-year track record building and scaling API programs at Oracle,
SmartBear, Apiary, and Verisk, Emmanuel shares why APIs have become essential infrastructure for brands looking to innovate quickly and deliver modern digital experiences. 

We explore how APIs enable beauty and fashion brands to unlock AI-powered capabilities like
skin analysis, virtual try-on, personalization, and content creation—without needing to build complex technology in-house. Emmanuel breaks down what makes a great API partner, how brands should evaluate integration readiness, and why API-first thinking will define the next
wave of beauty tech.

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Learn more about Emmanuel Paraskakis & Level 250:
https://www.linkedin.com/in/emmanuelparaskakis/
https://www.level250.com/
 
Learn more about Perfect Corp.:
https://www.perfectcorp.com/business
https://www.linkedin.com/company/perfect-corp/  
 
Check us out:
Connect with Wayne Liu, the Host: https://www.linkedin.com/in/wayneliu88/  
Subscribe for more insightful episodes!

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Timestamps:
00:36 Introduction to APIs with Emmanuel Paraskakis
01:53 The Business Strategy Behind APIs
03:04 The Critical Role of APIs in Innovation
06:55 Evaluating API Partners for Long-Term Success
10:07 Perfect Corp.'s Shift to API Strategy
15:08 Future Trends in API Technology
22:27 Advice for Brands Starting Their API Journey
24:35 Final Thoughts


What is The Beautiful AI Podcast?

Welcome to The Beautiful AI podcast, the podcast that dives deep into the groundbreaking advancements of AI technology. Join our host –technology thought leader and Perfect Corp. Chief Growth Officer, Wayne Liu, as he interviews industry leaders and innovators, to explore the many ways AI innovation is enhancing the lives of consumers and creating a more beautiful world.

Whether you are an executive, looking for ways to breathe new, digital life into your company, or are simply interested in the many applications of modern AI technology, this podcast offers valuable inspiration and insights on the breakthrough technologies influencing the world today.

https://www.perfectcorp.com/business
Perfect Corp.'s LinkedIn: https://www.linkedin.com/company/perfect-corp/
Wayne's LinkedIn: https://www.linkedin.com/in/wayneliu88/