The Measure Pod

Show notes and full transcript is available at https://bit.ly/3Jztgex.
00:15 - Intro
01:05 - Topic
27:50 - Wind down
31:21 - Outro
This week Dan and Dara talk about the very recent announcement that Google Optimize will be sunset on 30th September 2023. No exceptions, no extensions, it'll be gone for good for everyone - the free and paid versions! They discuss how this will affect the analytics and CRO industries, and whether Optimizely or VWO will be suitable replacements for the current Opimize users. They also think about the future of Google's proposition and whether the GMP will be rolled into the GCP.
The post #69 Dry your eyes, say your goodbyes, another one dies, it’s Google Optimize! appeared first on Measurelab.

Show Notes

Show notes and full transcript is available at https://bit.ly/3Jztgex.
00:15 - Intro
 01:05 - Topic
 27:50 - Wind down
 31:21 - Outro
This week Dan and Dara talk about the very recent announcement that Google Optimize will be sunset on 30th September 2023. No exceptions, no extensions, it'll be gone for good for everyone - the free and paid versions! They discuss how this will affect the analytics and CRO industries, and whether Optimizely or VWO will be suitable replacements for the current Opimize users. They also think about the future of Google's proposition and whether the GMP will be rolled into the GCP.
The post #69 Dry your eyes, say your goodbyes, another one dies, it’s Google Optimize! appeared first on Measurelab.

What is The Measure Pod?

The Measure Pod is your go-to fortnightly podcast hosted by seasoned analytics pros. Join Dara Fitzgerald (Co-Founder at Measurelab) & Matthew Hooson (Head of Engineering at Measurelab) as they dive into the world of data, analytics and measurement—with a side of fun.