On this episode of Dog Whistle Branding I conduct a coaching session with Katina Ruest, Co-Founder of American Force Coffee, A Veteran-Owned Coffee Company established in 2018, with the goal of promoting specialty grade coffee and making it accessible to everyone. Join us as we discuss helping her and her husband dial in their brand identity and positioning.
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Check out American Force Coffee here: www.americanforcecoffee.com
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What is Dog Whistle Branding?
Weekly Tac-planning on marketing, brand strategy, and category design for early & growth stage veteran small businesses, keeping you in the fight and not face down in a rice paddy!