Sales Transformation

This episode of the Sales Transformation Podcast with Collin Mitchell features Marko Hozjan, Co-Founder and CEO of TAIA Translation. Realizing early on that entrepreneurial success can make or break your future is a powerful motivator for success.

For someone with ambition, this means not resting on your laurels just because a business is deemed successful. This can mean starting a business on the side, but it can also mean exiting the business and starting another one that CAN scale.

TAIA, Marko's most recent business, found its niche in B2B translation while also offering opportunities to scale big with machine learning. He shares how he pinpointed this gap in his industry, rose to the challenge, and created a solution.

Show Notes

HIGHLIGHTS

02:27 Realizing the importance of money and entering business very early

06:27 A business may be successful and yet not scalable

09:39 Knowing when to let go and make an exit 

14:30 Having a side business is the standard today

19:31 Founding TAIA, a software technology translation company

23:38 Finding the sweet spot of B2B demand and offering a solution

24:54 Connect with Marko

QUOTES

05:06 "Being poor actually means to suffer and out of suffering, in my belief, motivation thrives. So actually at those times, I believe I've gained something that I still have today, so a lot of motivation and especially motivation to grow."

15:58 "When you have a culture with values that embrace this, of course autonomy and just trust at the end and that people feel good and grow with you, then the risk of them leaving even if they have a good side business is low."

17:05 "There is a scientifically-proven fact that if your employee learns something new regardless of which field he learned it at, not something that he works on, the employee is going to get better at what they do at their job."

24:14 "It's a business service in the background. Translation is something that is not so interesting, so this is where we at the time, we saw that we found a sweet spot."

25:27 "If it's a game, if it's a product, if it's ecommerce site, if it's localized to a native speaker, there's a much higher probability of a sales being closed. Which means that all ecommerce or any international businesses are getting more and more aware."

Learn more about Marko in the link below:

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What is Sales Transformation?

Welcome to the Sales Transformation Podcast, the definitive stop for leaders driving change in the sales world. Hosted by Kevin Warner, we dive deep into the minds of Founders, CEOs, VPs of Sales, and Sales Development Leaders from trailblazing startups to industry-leading public companies.

Our mission is simple: to illuminate the path to extraordinary sales leadership. We explore a broad spectrum of sales territories, from the intricacies of Founder Led Sales and Outbound Sales to the transformative potential of Technology in Sales and Social Selling. Whether it's mastering your CRM, optimizing conversions, scaling sales teams, or engineering a complete Sales Transformation, our conversations are set to challenge the status quo and redefine sales success.

With a new content every day of the week, we bring you unfiltered interviews with the luminaries of sales, people who have not just succeeded but transformed the way we think about sales. Kevin Warner also shares sharp, tactical sales tips every week, packing decades of sales wisdom into bite-sized insights.

So, if you're ready to rewrite the sales rulebook and learn from the best in the business, the Sales Transformation Podcast is your ticket. Write us a review, share the show, and join us on this journey of sales evolution. Let's transform the way we sell, together!