#438 S2 Episode 307 - SE7EN: The 7 Beliefs Prospects Need To Have To Start Buying

Show Notes

LIKE A LOT OF THEM SAY, SEVEN IS THE NUMBER OF PERFECTION

And to Cole Gordon, it is! Cole shares his story of learning the seven beliefs that prospects need to have to start buying from you, and how it helped him develop himself to be the top performer that he is today. Learn more about Cole and his epic sales journey in the latest episode of Sales Transformation.

 

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TRANSFORMING MOMENTS

• The benefit of selling with an owner's mentality
• Preventing vs handling objections
• The 7 beliefs that prospects need to have
• Improving by treating sales as a profession

“I really treated it like it was a profession. So I plan tomorrow out, every single day. I reflected on how I could get better, I got mentoring, I got training, I got coaching, even outside of the organization I was with. I read all the books that you could read. I also would review tons of my calls, like I'd review multiple calls per day of how I could get better and break down my own calls and listen to other people's calls.” - Cole: Treat your sales job like it’s a profession

 

Connect with Cole and learn more about what he’s been working on!

• About Cole

Connect with Collin and find out what’s new in Sales Transformation and other things he’s up to:

• About Collin
• About Salescast
• Salescast Community
• Sales Transformation

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Welcome to the Sales Transformation Podcast, the definitive stop for leaders driving change in the sales world. Hosted by Kevin Warner, we dive deep into the minds of Founders, CEOs, VPs of Sales, and Sales Development Leaders from trailblazing startups to industry-leading public companies.

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