What's on the Bark Side this week?
In this episode, Dr. Ivan Zak and Dr. Gerardo Poli explore effective marketing strategies for launching a veterinary clinic. They highlight the importance of early marketing efforts, including building relationships with referring veterinarians, utilizing signage and banners, and creating awareness through social media.
Additionally, the hosts share their experiences in organizing an Open House event at the clinic, emphasizing the importance of educating potential clients about the clinic's workflow while strengthening community connections.
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What is The Bark Side?
The podcast empowers veterinary practice owners and professionals by providing insights and strategies for accelerating their practices. Drawing on the tools and expertise of big companies, the show aims to cultivate efficient, high-performing veterinary businesses and teams.