WEBVTT

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This file was generated by Descript 

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CJ: All right.

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Do this for something new.

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Tell me, what are we talking about today?

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Duke: I get to pick.

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CJ: Yeah, man, you get to pick.

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This is your time to shine.

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Duke: All right.

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So, I have been dying to
bring this to the ServiceNow

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community for quite a long time.

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I have been working with a
company that is just absolutely.

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revolutionizing, service management
and asset management and automation

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when it comes to, mobility and telecom
and, uh, the company's name is SACON.

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And I am so pleased that we have Michelle
Wheeler from SACON to join us today

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and talk about mobility and service.

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Now it's going to be so awesome.

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CJ: I can't wait.

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Michelle, I've heard so many good things
about SACON and I am so looking forward

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to  just talk about, SACON a little
bit more in depth and get to know, um,

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what you guys do more as a service.

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Michele: Great.

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Thank you so much.

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It's a pleasure, , to be on this
famous or infamous, uh, podcast.

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So

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CJ: It's been both.

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Duke: Good point.

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Good point.

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Yeah.

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Why not both?

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Right?

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CJ: Definitely been both before.

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Michele: Thanks

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. Yeah, I can first tell you a
little bit about my role here at

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SACON, which is a private company.

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We've been in business
for around 20 years.

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, I'm vice president of our products
and solutions for our device practice.

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So, as you alluded to, Rob, we have
two, , distinct practices at SACON.

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One is for telecom management,
which, , provides products and

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solutions and services to help
enterprise manage everything telecom.

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, and network management within their
environment, including, , network

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inventory and then on the device side,
which is where I live and breathe,

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it's all about helping enterprises
manage their enterprise mobility.

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And I think that's what we'll dig into
today, the challenges of managing and

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really a handle on your enterprise
mobility within the enterprise and really

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how that relates back to service now.

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Duke: And it's going to be such a
treat because every time I look at

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ServiceNow's demo data and it's like,
Hey, let's order an iPhone five.

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And everybody's like, yeah, we're
doing mobility management, baby.

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Michele: Right.

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I think it's a really interesting place to
start and this is a perfect place for me

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to get on my soapbox a little bit because
when I'm doing client presentations,

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I can't stay there too long, but so
this is a perfect opportunity for me.

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But it's just so interesting.

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If you look at the evolution of
the end user device, and probably

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as early 5, 10 years ago, right?

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Mobile devices, smartphones, tablets.

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some other device types as well.

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If you look at how they were
leveraged and the enterprise, they

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were always a nice to have, right?

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You would check your email.

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Maybe you would be able to, I don't know,
submit an expense report or whatever.

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Right?

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But there has been a significant and
massive shift within the enterprise

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where these devices are now literally
critical to running their business.

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And, if you think about, what would
happen to an enterprise, right?

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If all of their devices stopped
working, I got to tell you

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that the lights would go off.

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So that's how critical these devices are.

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And it's across all industries, right?

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And some of them are Very strategic
right in the health care industry now.

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This is how doctors and nurses
right are leveraging the apps

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on their tablets and smartphones
to provide health care services.

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If you think about, , e commerce,
and, all of the delivery mechanisms,

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they're all carrying a device
with them to scan packages, right?

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Or,

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Duke: it's not just a phone, right?

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It's like point of sale systems
and in healthcare, they'll have

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like, just a connected device on
a cart or a trolley or something.

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And it's just, it's not a phone, right?

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Or a tablet.

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It's just a thing.

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Michele: yeah, the airline industry, they
don't think about that, the pilots have

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a tablet, obviously the flight attendants
are carrying around, some sort of

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ruggedized, smartphone, things like that.

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It's literally everywhere.

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And point of sale devices have
become really, popular as well.

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Duke: Hmm.

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Michele: So that's the
evolution of the device.

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What happens pretty much organically is
that when these devices become imperative

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and so important to running businesses,
that means that the enterprise then pays

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a lot more attention to these devices.

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And there is a absolute need to be able to
have a solution and a product to be able

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to manage everything about the device.

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And.

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That  leads into the 2nd, topic,
which is device life cycle.

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What is device life cycle?

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So if you think about any given
device type,  , it goes through

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different phases of its device life.

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I like to talk about it and in terms
of pre life, active life and post life

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and the pre life is really just about
starting even at the manufacturer.

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it's being, developed,
It's being manufactured.

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It's usually sent to some sort
of VAR value added reseller.

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It might be put in some sort of stock
inventory for a particular enterprise.

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Then it gets put into a box or even
before that it might be staged or kitted

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with accessories, or you're installing
different applications on those devices.

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And then it's going off into some
truck, Or plane to be delivered.

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Then what's really interesting is that all
of a sudden, this device becomes active.

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It lights up.

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It's in the hands of the employee.

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And now there's a whole other series of,
data, And, , interfaces and vendors and

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carriers and things that you have to start
tracking now, because now it's being used.

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So now there's, apps being used,
data being generated, costs being

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incurred, And so there's that
whole active life part of it.

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And a big piece of that is,
What happens when it breaks?

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how do you get it replaced?

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advanced exchange is what they call it.

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And then, of course, there's the
post life, which is, what happens

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to the devices when they're returned
or when the employee is off boarded.

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And as, you know, enterprises
are really looking closer at and

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finding sustainability and the
environmental impact of these devices.

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even more important are putting
a lot more stress on it.

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So that end of life for that post life is,
is becoming even more and more important

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about where did these devices go?

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Where's the data that's on these devices?

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How do you wipe that data?

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So that it becomes clean.

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. And then where does that
piece of hardware go?

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Is it remarketed?

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Is it recycled?

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And depending on your industry,
is it even, destroyed?

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Duke: I want to break in here for a quick
moment, because that's 1 of the things

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that really shocked me when I started
working with you guys is not only the fact

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that there is this tremendous, gold mine
of data that should be in your system,

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but isn't, but also that there are so many
more workflows to control, like, I think.

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A lot of my industry might look at
something like mobility management.

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It's just like, Oh yeah,
that's like ordering a phone.

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Right.

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And that's kind of the only,
window they have into the room.

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But I wonder if you could talk to
us about some of the other industry

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standard workflows that are part of
managing all your mobile devices.

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Like what's the big capital M
managing what flows are part of that?

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Michele: Yeah, I definitely will.

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And I'm just going to finish capping
off that life cycle conversation,

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if you don't mind, because again,

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going back to the evolution of the device.

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And that is.

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That's also been a shift in the industry.

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Whereas.

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When devices weren't as strategic and
critical, Enterprises were probably

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just okay with tracking the active life.

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Once it was turned on.

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Oh, it's an active device.

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Maybe it has MDM on it and
they go on their merry way.

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That is different now.

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These enterprises want to micromanage
Every movement of that life cycle

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from the time that device is born
to the time it's retired, and

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there really is a demand for it.

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But to your point, it is
extremely challenging.

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So I wanted to set that scene
before talking about some of the

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challenges because hopefully I've
illustrated in that device life cycle.

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To your point, there's so many
moving parts and you're right.

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It's not just 1 workflow.

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The easy 1 obviously is
to use and very important.

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Obviously is order a new device.

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But there's a whole library of
transactions and workflows that make

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up managing the device lifecycle.

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and I've ticked off some of them, but I'll
just, I'll give you some more examples.

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A workflow.

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To upgrade your device, replace it, If
it's been, broken, suspend your line.

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If it's a connected device with
the carrier and, and it's been lost

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or stolen and you want to get it
suspended because of, security,

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Duke: variables

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Michele: it's been suspended, um,
there's disconnect, , transfer liability,

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ports , and the list goes on, but those
are all workflows that must be managed

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within the enterprise for those devices.

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CJ: I remember when I was
in, um, enterprise it.

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and this is, I don't call it
10 years ago, uh, and we were

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managing like a fleet of device.

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Right.

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And honestly, that, that became like
one of the biggest things that we did,

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because it was in that time period , where
smartphones were really coming of age.

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Right.

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And you could start to do so much
more with the phone than you could

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before, because everything prior to
that was really just a BlackBerry.

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BlackBerrys were great, but They
were just email devices, right?

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But then iPhone came around
and everyone wants an iPhone.

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They got apps and so on and so forth.

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And they're not all
everyone's got an iPhone.

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And then there's the iPads, right?

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And then those come out and the
company that I work for is very

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much a white collar executive heavy.

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And so everybody wanted the new tech.

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And so the struggle we always had.

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Was managing a lot of those workflows
that you just mentioned, not just

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like, you know, the onboarding and
then,  waiting for it to come back.

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But what happens if one of these things
gets lost or what happens if someone's

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traveling and it stops working?

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How do we like shut that thing off?

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How do we get a new one out there?

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How do we even track it?

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You know, a whole lot
of those things, right?

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That it seems like SACON is really solved.

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That, back in my day, you
know, we were doing manually.

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And so, you know, I hear it.

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Duke: That manually part though is huge.

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And this is another thing that's like
why I say kind of just one of those apps.

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I stopped got to be involved in this.

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Because, Michelle, tell us
like how bad it is out there.

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Like when we say it's manual stuff,
like all that stuff we just talked

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about for ten whole minutes, right?

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It's all manual.

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And tell us how bad it is though.

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Michele: I will.

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I will.

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But by the way, like the devices have
gotten cooler, and more exciting.

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But if you look at how they're managed,
right, it's still manual, Corey.

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So, um, kind of a
newsflash and you're right.

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I mean, these enterprises find themselves
in a lot of pain,  So if you would

00:11:47.488 --> 00:11:52.148
ever do this kind of inside look
right within the inner workings of an

00:11:52.158 --> 00:11:56.618
enterprise, what you would find is a
lot of frustration and a lot of chaos.

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And a lot of decentralization.

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So, remember all those
different device types.

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They each have their
own device life cycle.

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They each have their own set of vendors,
contracts, service providers, carriers.

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And I'm just going to pause at carriers.

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Because think about any device that's
connected, which simply means it's

00:12:15.133 --> 00:12:17.813
connected to a carrier service, right?

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each carrier, has its own portal, its
own set of data, its own regulations.

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And if you're talking about a global
client now, just imagine how many

00:12:30.268 --> 00:12:34.138
interfaces or integrations you would
need to do to pull in all of this

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information about all of your devices.

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So take a, enterprise that
might be in 40 countries.

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Now you're looking at, you know,
40 to 50 carriers, That's providing

00:12:44.034 --> 00:12:47.414
services to these different
devices in your organization.

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How do you get all that data?

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And then how do you get all
that data into a single place?

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And they basically can't.

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So what they find themselves in is this
very decentralized environment where

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they have many different departments
or groups or by country that's trying

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to manage all of this manually.

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They're getting in spreadsheets.

00:13:05.354 --> 00:13:06.224
They have their own.

00:13:06.314 --> 00:13:09.263
processes and tools and things like that.

00:13:09.513 --> 00:13:11.663
And so when these clients are
coming to us, they're like,

00:13:11.663 --> 00:13:13.803
basically, like, help us, right?

00:13:13.803 --> 00:13:17.863
Because they absolutely in
order to be able to manage

00:13:17.903 --> 00:13:19.973
enterprise mobility effectively.

00:13:20.313 --> 00:13:25.143
And obviously effectively in service
now, you have to be able to centralize

00:13:25.143 --> 00:13:29.553
this data and to do it on your own
is, basically simply impossible.

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Duke: Silence.

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CJ: Yeah.

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So you just described the company that
I used to work in when I said enterprise

00:13:35.213 --> 00:13:37.033
IP, we're a multinational company, right?

00:13:37.033 --> 00:13:38.733
We had offices across the world.

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And, as you know, once you start going.

00:13:41.074 --> 00:13:41.844
outside the U.

00:13:41.844 --> 00:13:42.154
S.

00:13:42.464 --> 00:13:45.354
The number of carriers,
, really multiplies.

00:13:45.394 --> 00:13:51.354
And so we had a person who was responsible
for telecom and basically the Americas

00:13:51.354 --> 00:13:54.064
rice and from Canada down all the
way down to the tip of South America.

00:13:54.314 --> 00:13:56.074
That was pretty easy to do, right?

00:13:56.074 --> 00:14:00.604
Because America has like, I don't know,
for the big or whatever is really easy

00:14:00.604 --> 00:14:02.794
to standardize on 1 or 2 of those.

00:14:02.828 --> 00:14:05.598
Canada has 1 that you can
standardize so on and so forth.

00:14:05.598 --> 00:14:05.808
Right?

00:14:05.978 --> 00:14:07.884
Then you can go over to like, a Mia.

00:14:07.884 --> 00:14:08.064
Yeah.

00:14:08.124 --> 00:14:08.374
Right.

00:14:08.374 --> 00:14:13.064
And each one of those like little places
that would be a state in America is a

00:14:13.074 --> 00:14:17.778
country, And it's really prevalent to
go back and forth across country lines.

00:14:18.088 --> 00:14:21.238
In the course of a day and
switch carriers back and forth.

00:14:21.238 --> 00:14:22.178
And so not only.

00:14:22.363 --> 00:14:24.983
We were managing the carriers, we
were managing the carriers according

00:14:24.983 --> 00:14:27.303
to roaming rates as well, right?

00:14:27.303 --> 00:14:30.093
Because you want it to be on the
carrier that had the right amount

00:14:30.093 --> 00:14:34.233
of coverage in the right spot with
the least amount of roaming charges.

00:14:34.319 --> 00:14:37.519
and, and, you know, and we would see
that you multiply that across however

00:14:37.519 --> 00:14:39.709
many countries there are in the world.

00:14:40.339 --> 00:14:44.293
And yes, we did have an entire
team that was doing this.

00:14:44.593 --> 00:14:45.533
It was manual.

00:14:45.533 --> 00:14:47.023
They were using spreadsheets.

00:14:47.363 --> 00:14:51.323
, each country or each region did
have their own processes, and they

00:14:51.323 --> 00:14:53.623
did collaborate vaguely and barely.

00:14:53.813 --> 00:14:54.083
Right.

00:14:54.083 --> 00:14:55.753
And it was always a challenge.

00:14:55.763 --> 00:14:59.263
So everything you said, I can
completely and totally validate

00:14:59.443 --> 00:15:01.013
was the state of enterprise.

00:15:01.043 --> 00:15:01.193
I.

00:15:01.193 --> 00:15:01.403
T.

00:15:01.403 --> 00:15:02.603
The last time I was in it.

00:15:03.043 --> 00:15:03.453
Michele: Right?

00:15:04.223 --> 00:15:08.253
Duke: just imagine the pain, like, There's
more and more of these devices coming out.

00:15:08.283 --> 00:15:11.493
We're buying more and more of
them, their assets, are they not?

00:15:11.683 --> 00:15:12.303
CJ: Yep.

00:15:12.953 --> 00:15:15.808
Duke: And,  it's not just the black
rectangle sitting in my pocket.

00:15:15.868 --> 00:15:18.898
It's the service line that's
part of that as well, right?

00:15:18.898 --> 00:15:19.428
They're both assets.

00:15:20.193 --> 00:15:20.253
Silence.

00:15:20.516 --> 00:15:20.796
Michele: That's right.

00:15:20.956 --> 00:15:26.033
And actually, I'm going to tell you why
that carrier information that we get in.

00:15:26.073 --> 00:15:29.403
Actually is so important to the
asset, because 1 might immediately

00:15:29.403 --> 00:15:31.163
think of, oh, it's the service.

00:15:31.183 --> 00:15:34.493
There's a plan and the enterprise
is getting charged for it.

00:15:34.783 --> 00:15:38.333
By the way, that's a big piece of
our product and solution and service.

00:15:38.383 --> 00:15:42.603
But it's also really important
being able to create and maintain

00:15:42.643 --> 00:15:44.163
accurate asset information.

00:15:44.713 --> 00:15:47.343
So maybe this will blow your mind
a little bit, because I think lots

00:15:47.343 --> 00:15:49.173
of people think, oh, it's a laptop.

00:15:49.183 --> 00:15:50.373
Oh, it's a smartphone.

00:15:50.743 --> 00:15:55.183
And there might be 1 source that
makes up an accurate asset record

00:15:55.183 --> 00:16:00.013
inside the surface now inside the, but
I'm here to tell you that it's not.

00:16:00.523 --> 00:16:03.493
It's actually a representation.

00:16:03.818 --> 00:16:09.138
Of multiple data sources that make up
an accurate device asset or service line

00:16:09.178 --> 00:16:11.638
asset, and I'll give you some examples.

00:16:11.868 --> 00:16:15.598
1 of the key data sources, ? Is HR
information or people information?

00:16:15.598 --> 00:16:16.688
Why is that important?

00:16:16.804 --> 00:16:22.004
Because typically all of these
devices, Are assigned to someone most

00:16:22.004 --> 00:16:23.674
likely an end user and an employee.

00:16:23.944 --> 00:16:27.134
And it's really important to have
that association for many things.

00:16:27.514 --> 00:16:28.764
End user experience.

00:16:29.177 --> 00:16:31.944
Employee satisfaction help desk calls.

00:16:32.481 --> 00:16:37.791
but also from a auditing perspective, how
many active devices do you have out there?

00:16:37.848 --> 00:16:40.568
active lines associated to an active user.

00:16:40.808 --> 00:16:42.848
So that connection is really important.

00:16:42.858 --> 00:16:47.268
So that's 1 data source that we pull in
to our SACON device platform to start

00:16:47.278 --> 00:16:49.388
reconciling the device information.

00:16:49.568 --> 00:16:55.218
We also pull in daily, through API
integration feeds from the MDM and

00:16:55.218 --> 00:17:00.673
UEM, um, Clients that are installed on
those devices, and that brings into our

00:17:00.673 --> 00:17:06.069
platform really valuable information
about device attributes, The status of

00:17:06.069 --> 00:17:10.543
the device, confirming the number, the
serial number, things like that, but

00:17:10.543 --> 00:17:15.123
also from a security and the compliance
perspective, enterprises really want

00:17:15.123 --> 00:17:17.563
to know, are all my devices protected?

00:17:17.613 --> 00:17:19.363
Do they all have the
client running on them?

00:17:19.513 --> 00:17:21.263
When was the last time
that they logged in?

00:17:21.303 --> 00:17:22.443
So that's really important.

00:17:22.843 --> 00:17:23.323
And then.

00:17:23.793 --> 00:17:24.343
Yeah, sorry,

00:17:24.553 --> 00:17:27.613
Duke: Sorry, like, but how
are they doing that in service

00:17:27.633 --> 00:17:29.223
now, right now, without SACON?

00:17:30.043 --> 00:17:31.773
Michele: they're not right.

00:17:31.773 --> 00:17:33.263
and that is the problem.

00:17:33.283 --> 00:17:37.373
And when we're talking to enterprises
that have invested in service now,

00:17:37.623 --> 00:17:41.433
and I think, you know, really expected
service now to, you know, maybe

00:17:41.433 --> 00:17:45.883
magically be able to do it day 2, they
wake up and find themselves with a

00:17:45.893 --> 00:17:47.623
big challenge on their hand because.

00:17:48.288 --> 00:17:52.628
When they want to centralize their
assets, they are definitely thinking

00:17:52.628 --> 00:17:56.978
it's going to include enterprise
mobility mobility devices, but it's

00:17:57.058 --> 00:18:01.728
extremely complicated to get accurate
asset information in there without a

00:18:01.728 --> 00:18:07.218
platform like that goes out and discovers
and ingest all of these different data

00:18:07.218 --> 00:18:09.788
sources that we bring into our system.

00:18:10.108 --> 00:18:14.818
Take those data sources, reconcile
them, find dispute, find discrepancies,

00:18:14.868 --> 00:18:20.478
close those gaps and then provide
service now with real accurate.

00:18:20.928 --> 00:18:24.664
And a real source of truth for their,
asset information about mobility devices.

00:18:25.204 --> 00:18:29.004
CJ: can I tell you how cool it is and
how cool you have to, you know, I'm

00:18:29.004 --> 00:18:33.014
sure you all feel when someone asks,
how do you do that without your product?

00:18:33.644 --> 00:18:36.344
And the answer to that is you don't

00:18:38.699 --> 00:18:42.839
Duke: I was sat down and like, thought
about like, put a serious amount of

00:18:42.839 --> 00:18:44.659
thought into what it would be like.

00:18:44.984 --> 00:18:46.701
What would I do to just
say like, screw it.

00:18:46.701 --> 00:18:47.531
I'm going to do myself.

00:18:47.688 --> 00:18:52.328
it's just, it's like the biggest
ServiceNow thing I have ever seen.

00:18:52.984 --> 00:18:55.714
To do this on your own would be the
biggest, let's just like break it

00:18:55.714 --> 00:18:57.264
down just a couple of ways, right?

00:18:57.354 --> 00:19:01.624
It's just, okay, so SACON goes and
they integrate with all the carriers

00:19:01.624 --> 00:19:03.174
and all the service providers, right?

00:19:03.274 --> 00:19:06.284
So dozens, hundreds of
bidirectional integrations,

00:19:06.471 --> 00:19:07.251
Michele: Yeah, I mean,

00:19:07.731 --> 00:19:08.431
Duke: crazy.

00:19:08.641 --> 00:19:11.081
Michele: yeah, it depends on the
enterprise, but yeah, but you're talking

00:19:11.081 --> 00:19:17.194
about, a smaller enterprise, Might have
five, 10, 000 devices, But then you're

00:19:17.194 --> 00:19:21.494
talking also about the enterprises that
have a hundred thousand devices or more.

00:19:21.914 --> 00:19:27.721
And each one of those, has all
the different workflows that have,

00:19:27.784 --> 00:19:30.931
hundreds of different, service
providers and carriers that you need

00:19:30.931 --> 00:19:32.581
to connect with to get the data.

00:19:33.261 --> 00:19:34.221
So it's vast.

00:19:35.621 --> 00:19:39.381
Duke: getting, getting everything onto a
unified data model on top of that, right?

00:19:39.381 --> 00:19:42.271
Because it's not like everybody, all
these people track it the same way.

00:19:43.531 --> 00:19:45.211
it's mind boggling, mind boggling.

00:19:45.578 --> 00:19:48.878
CJ: What I love about it, though, is
that it accentuates all the benefits

00:19:48.878 --> 00:19:53.508
of a ServiceNow platform, that common
model that ServiceNow has, being

00:19:53.508 --> 00:19:55.678
able to pull in all this data, right?

00:19:55.718 --> 00:19:58.818
Across all these different
types of, , use cases.

00:20:00.218 --> 00:20:04.938
Organizing it as Michelle, like you
said, the amdb, which I've never heard

00:20:04.938 --> 00:20:06.518
it referred to that way, but I love it.

00:20:06.518 --> 00:20:08.688
I'm going to probably use
that going forward, right?

00:20:08.688 --> 00:20:10.018
Like the asset management database.

00:20:10.038 --> 00:20:13.748
and, you know, I haven't normalized in
that across not just one country, right?

00:20:13.748 --> 00:20:18.394
Normalize that across higher operation,
and then attacking workflows on that,

00:20:18.584 --> 00:20:21.178
you know, having the integrations,
as you mentioned, Robert, like

00:20:21.178 --> 00:20:24.913
underlying all of that and driving
the state models and the, um.

00:20:25.093 --> 00:20:29.313
Um, and keeping the data up to date,
like all of that is what service

00:20:29.343 --> 00:20:31.923
now was born and bred for, right?

00:20:32.033 --> 00:20:34.873
Duke: the, the, the, the
customer experience too.

00:20:34.873 --> 00:20:35.193
Right?

00:20:35.216 --> 00:20:37.616
when we think about mobility,
we just think about that

00:20:37.896 --> 00:20:40.636
one catalog item from 1912.

00:20:42.981 --> 00:20:46.981
You know, do you want your iPhone five
and coal powered or wood pellet powered?

00:20:49.891 --> 00:20:52.921
And it's just like, it's just like
the one device, but then you have,

00:20:52.931 --> 00:20:57.921
you think about all those services,
Michelle mentioned and mind screw here.

00:20:58.231 --> 00:21:01.631
Like how would you even contend
with a product catalog that size?

00:21:02.551 --> 00:21:05.161
Like when they're putting out new
phones every quarter and it's just.

00:21:05.686 --> 00:21:07.096
CJ: yeah, that's a good question, right?

00:21:07.096 --> 00:21:09.026
Like, how would you keep up, right?

00:21:09.026 --> 00:21:11.026
Because everything is BYOB now.

00:21:11.199 --> 00:21:14.439
And there are so many different
types of phones out there.

00:21:14.629 --> 00:21:20.039
How would you support a one plus phone
and an Apple iPhone and a pixel and a

00:21:20.099 --> 00:21:23.559
Samsung and a LG LG is gone now, right?

00:21:23.559 --> 00:21:25.789
Like, so how do you
support a legacy LG phone?

00:21:26.009 --> 00:21:26.269
Right.

00:21:26.269 --> 00:21:29.669
Like, you know, you've got all of these,
these different possibilities, right?

00:21:29.669 --> 00:21:29.909
Like it.

00:21:29.909 --> 00:21:29.979
But.

00:21:30.294 --> 00:21:32.264
Michele: I mean, one of them
has like a different policy and

00:21:32.274 --> 00:21:33.974
eligibility rules and things

00:21:34.044 --> 00:21:35.434
Duke: Oh, eligibility.

00:21:37.254 --> 00:21:38.544
Like a whole other can of worms.

00:21:38.644 --> 00:21:39.634
Michele: That's your favorite topic.

00:21:39.634 --> 00:21:39.714
I

00:21:39.834 --> 00:21:40.244
Duke: Yeah.

00:21:40.814 --> 00:21:41.314
Michele: I liked it.

00:21:41.324 --> 00:21:41.864
You're right.

00:21:41.864 --> 00:21:45.094
it's a, it's a service that I
can tell you that enterprise is

00:21:45.104 --> 00:21:47.164
gladly outsourced to us, right.

00:21:47.454 --> 00:21:49.369
About managing the product catalog.

00:21:49.609 --> 00:21:52.479
Um, a lot of the product catalog
is built from their current

00:21:52.479 --> 00:21:55.759
contracts that they have with the
carriers and the service providers.

00:21:56.069 --> 00:22:01.159
And to your point, we build a very diverse
product catalog for them that can contain

00:22:01.379 --> 00:22:05.299
all of these different device types,
where they're coming from, what the price

00:22:05.319 --> 00:22:07.239
is, the features and things like that.

00:22:07.599 --> 00:22:11.179
And then we work with the clients
to determine what the policies are.

00:22:11.464 --> 00:22:14.564
For retiring devices and
then bringing a new ones.

00:22:14.774 --> 00:22:18.454
So we have some clients that, the day
that, the iPhone 15 comes out, they

00:22:18.454 --> 00:22:20.024
want it to show up in their catalog.

00:22:20.168 --> 00:22:22.838
And that's the beauty of our,
integration back to service.

00:22:22.838 --> 00:22:24.841
Now, it's a bit of a,
marriage made in heaven.

00:22:24.841 --> 00:22:28.401
It's the best of both worlds
because our scoped app, right.

00:22:28.401 --> 00:22:32.651
Our integration back to service
now is nothing without the powerful

00:22:32.691 --> 00:22:35.221
engine of the SACON device platform.

00:22:35.551 --> 00:22:37.601
And they really work in
conjunction together.

00:22:37.611 --> 00:22:40.141
So you can think about
the SACON device platform.

00:22:40.386 --> 00:22:44.886
As working extremely hard on behalf of
the enterprise, to create and manage this

00:22:44.896 --> 00:22:50.176
product catalog, , pull in all the data
that you need and into our platform and

00:22:50.176 --> 00:22:56.429
then render, The really important data
that's already cleansed and reconciled

00:22:56.729 --> 00:22:59.799
and that will fit into the service.

00:22:59.799 --> 00:23:02.059
Now, a data model, right?

00:23:02.394 --> 00:23:08.524
And, that enterprises once in service now
for asset management, but then Rob, as

00:23:08.524 --> 00:23:13.068
you were mentioning, very important as
well is the self service experience and

00:23:13.068 --> 00:23:17.278
having that accurate asset information,
having the latest and greatest product

00:23:17.598 --> 00:23:22.158
catalog information about the latest
devices or devices that have been retired.

00:23:22.468 --> 00:23:26.518
The eligibility rules, all of those
different workflows from those library

00:23:26.518 --> 00:23:31.068
of transactions, having that all,
in a nice, package with the bow on

00:23:31.068 --> 00:23:34.808
it and service now is exactly what
these enterprises are looking for.

00:23:36.026 --> 00:23:39.156
CJ: there's exactly what these
enterprises are looking for.

00:23:39.156 --> 00:23:41.946
I was actually going to say something
else, but I want to, I want to key in

00:23:41.966 --> 00:23:43.876
on that last part of that statement.

00:23:43.876 --> 00:23:44.096
Right?

00:23:44.096 --> 00:23:49.019
Because, what enterprises are often
hit with is the question, on whether

00:23:49.019 --> 00:23:51.359
or not they should build it or buy it.

00:23:51.516 --> 00:23:56.199
And I think what SACON answers
here is that, If you want scale,

00:23:56.239 --> 00:24:00.429
well, say what SACON answers is
what scale can do for you, right?

00:24:00.459 --> 00:24:05.259
And why sometimes it's worth it to
buy the thing instead of trying to

00:24:05.259 --> 00:24:07.199
build the thing on your own, right?

00:24:07.349 --> 00:24:10.569
But because SACON has so many
different customers, right?

00:24:11.169 --> 00:24:15.699
By the service to so many different
enterprises, you guys are doing all the

00:24:15.699 --> 00:24:20.779
hard work, all the lead work of keeping
everything up to date, managing all of the

00:24:20.779 --> 00:24:24.629
interactions with the phone makers and the
carriers and all of those things, right?

00:24:24.629 --> 00:24:25.259
Like your.

00:24:25.281 --> 00:24:28.041
Putting your folks to use to
do that part of it, right?

00:24:28.041 --> 00:24:31.551
And scaling because you have so many
different customers so that me as an

00:24:31.551 --> 00:24:34.601
enterprise, like admin, if I come to
you and say, Hey, yeah, why don't you

00:24:34.601 --> 00:24:38.921
say con is plug and play, Like I didn't
have to build those integrations.

00:24:38.941 --> 00:24:42.951
I didn't have to determine like,
what phones I'm willing to actually

00:24:42.981 --> 00:24:44.321
support any of that stuff, right?

00:24:44.321 --> 00:24:48.151
Like I've got a ready built database that
you guys are just providing as a service.

00:24:48.381 --> 00:24:50.161
This is what the cloud is about, right?

00:24:50.161 --> 00:24:51.481
Like this is what as a service.

00:24:51.756 --> 00:24:52.026
Scenes.

00:24:52.026 --> 00:24:52.396
I love

00:24:53.606 --> 00:24:55.926
Michele: I mean, I gotta
say, I like the enthusiasm.

00:24:56.106 --> 00:24:57.746
I mean, I think it's a no brainer.

00:24:57.816 --> 00:25:01.356
and I, you know, we have a lot of clients
that agree with us and you're so right.

00:25:01.396 --> 00:25:02.686
I mean, it's basically.

00:25:03.076 --> 00:25:08.766
Choosing between out of the box API
integration, out of the box workflows

00:25:08.776 --> 00:25:11.946
that, where you can automatically,
you know, automate your ServiceNow

00:25:11.946 --> 00:25:17.443
workflows, out of the box, catalog items,
out of the box product catalog, versus

00:25:17.713 --> 00:25:21.823
having to, you know, not just build
all of that on your own in ServiceNow,

00:25:21.873 --> 00:25:25.873
but to your point, , then trying to
somehow build those integrations to

00:25:25.873 --> 00:25:30.658
those, dozens and sometimes hundreds
Of different,  data sources, right?

00:25:30.658 --> 00:25:32.558
Or service providers, vendors, carriers.

00:25:33.508 --> 00:25:37.008
And also what I've learned too is,
and you guys probably know, you know,

00:25:37.008 --> 00:25:40.508
better than me is that these service
now developers are in high demand.

00:25:40.548 --> 00:25:40.908
Right?

00:25:40.958 --> 00:25:41.558
And so.

00:25:42.171 --> 00:25:43.459
CJ: the

00:25:43.473 --> 00:25:48.909
Michele: And so what I have found is that
clients are delighted, When they, see that

00:25:48.909 --> 00:25:53.479
there's a out of the box solution that can
still be customized to their environment.

00:25:53.509 --> 00:25:54.379
Absolutely.

00:25:54.609 --> 00:25:58.449
But that SACON actually does
the work on, on behalf of them.

00:25:58.846 --> 00:26:00.226
CJ: all of that, cause you're right.

00:26:00.266 --> 00:26:03.426
I mean, it is really hard to find
a good, talented folks in the

00:26:03.426 --> 00:26:04.746
service dot ecosystem, right?

00:26:04.746 --> 00:26:08.496
Enough of them to build
this especially right.

00:26:08.866 --> 00:26:13.546
Michele: I found is that  they have their
ServiceNow developers, , very experienced.

00:26:14.011 --> 00:26:16.831
But they have a long
list of projects, right?

00:26:17.131 --> 00:26:19.701
And the fact that they don't have
to put this on their long list of

00:26:19.701 --> 00:26:22.318
projects, Is a perk for the enterprise.

00:26:22.853 --> 00:26:23.153
CJ: yeah.

00:26:23.153 --> 00:26:25.733
And, and the fact that they don't have
to inherit the maintenance of it too.

00:26:25.733 --> 00:26:27.811
Like we talked a lot about
like you all building.

00:26:28.071 --> 00:26:30.471
At all, but you also
maintain it over time, right?

00:26:30.471 --> 00:26:32.791
And, and look,  if you're a techie, right?

00:26:32.791 --> 00:26:35.021
Like the last thing you want
to do is actually maintain the

00:26:35.021 --> 00:26:36.021
stuff that you build, right?

00:26:36.121 --> 00:26:38.871
There's a whole problem with
that in Google culture, right?

00:26:38.871 --> 00:26:41.931
Where folks build stuff and then, just to
get the promotion and move away from, and

00:26:41.931 --> 00:26:44.501
that's why they closed so many, , shut
down so many different products, right?

00:26:44.731 --> 00:26:46.271
It happens everywhere.

00:26:46.271 --> 00:26:49.131
everybody wants to chase the
new and shiny and tech, right?

00:26:49.131 --> 00:26:50.741
So, you know, this.

00:26:50.741 --> 00:26:51.041
See.

00:26:51.261 --> 00:26:52.621
Michele: it really makes everyone happy.

00:26:52.631 --> 00:26:57.744
Meaning, I think the office of the
CIO, when they see the scoped app in

00:26:57.794 --> 00:27:02.734
action, and really being able to bring
in data that can centralize their IT

00:27:02.744 --> 00:27:07.674
assets, when it brings in data and
automates the workflows to allow them

00:27:07.674 --> 00:27:12.701
to provide their employees one place a
seamless experience to be able to, manage

00:27:12.731 --> 00:27:17.291
everything it, including enterprise
mobility, they feel like they're making

00:27:17.291 --> 00:27:19.841
the most out of their significant service.

00:27:19.841 --> 00:27:24.398
Now, investment and on the business
side, They can leverage our SACON

00:27:24.398 --> 00:27:27.218
device platform to be able to.

00:27:27.523 --> 00:27:33.129
See a very complete end to end
picture, Of their ecosystem, right?

00:27:33.159 --> 00:27:36.613
Of their end to end enterprise
mobility, And that's really

00:27:36.613 --> 00:27:37.683
important to them, right?

00:27:37.693 --> 00:27:41.903
To understand not just the
asset part, but the expenses.

00:27:42.158 --> 00:27:42.658
CJ: Yes.

00:27:42.843 --> 00:27:43.053
Michele: right.

00:27:43.683 --> 00:27:46.936
And, and, and to be able to
optimize, all of the services that

00:27:46.946 --> 00:27:49.886
they're getting from all of their
carriers and service providers.

00:27:50.441 --> 00:27:51.941
CJ: And cyber security too, right?

00:27:51.941 --> 00:27:54.851
Like, I'm sure that's a big
driver nowadays as well, because I

00:27:54.851 --> 00:27:58.341
remember, like I said, years ago,
that that was 1 of the things that

00:27:58.341 --> 00:28:02.381
we were that would, metaphorically
keep us up at night about, right?

00:28:02.381 --> 00:28:05.481
Let's say what happens if 1 of
these folks who's the key to our,

00:28:05.481 --> 00:28:07.411
enterprise loses their phone, right?

00:28:07.411 --> 00:28:11.401
And this is before we had MDM and
then even after,  phones loss, if you

00:28:11.401 --> 00:28:15.611
get their Rolodex, so to speak, or
their email box, you could do some

00:28:15.611 --> 00:28:19.091
serious damage to, to our business
because it was largely a people

00:28:19.091 --> 00:28:21.381
business, Relationships hand to hand.

00:28:21.611 --> 00:28:24.951
And so  that contact information
was very valuable and.

00:28:25.241 --> 00:28:29.091
This ability,  to manage that end to
end, shut those things off, wipe them,

00:28:29.301 --> 00:28:33.181
know where they are, know how they relate
to people, whether or not those people

00:28:33.181 --> 00:28:36.261
are still employed with you, whether
they're, you know, off boarding with you

00:28:36.261 --> 00:28:38.441
anytime soon, all of those things, right.

00:28:38.441 --> 00:28:42.534
Being able to manage that without
having to, build all of that out house.

00:28:42.534 --> 00:28:45.594
I think is a great selling
point and driving feature.

00:28:45.694 --> 00:28:49.264
Michele: Yeah, what drives the enterprise
when it comes to devices is obviously it

00:28:49.264 --> 00:28:52.434
enables their employees to work, right?

00:28:52.464 --> 00:28:57.934
That's what that devices do nowadays,
but they care about employee experience.

00:28:57.964 --> 00:29:02.464
And to your point, they also care
about security and data security

00:29:02.824 --> 00:29:05.758
and compliance, especially in
the healthcare industry, right?

00:29:05.928 --> 00:29:09.708
So that's definitely in the
top 5 priorities for them.

00:29:09.968 --> 00:29:14.478
And then I am seeing again, as I mentioned
before, this trend of also sustainability,

00:29:14.518 --> 00:29:16.088
And the impact on the environment.

00:29:16.634 --> 00:29:17.534
CJ: Oh, I love that too.

00:29:17.714 --> 00:29:18.484
Absolutely.

00:29:18.734 --> 00:29:19.454
Absolutely.

00:29:19.674 --> 00:29:22.584
the 1 last thing I want to, touch on that
I was thinking about as, with some of

00:29:22.594 --> 00:29:27.398
the points that you, mentioned is that
in my opinion, SACON really replicates

00:29:27.888 --> 00:29:32.273
the ServiceNow business model, ? And
the way the ServiceNow Has become

00:29:32.273 --> 00:29:36.353
successful and for the reasons that
ServiceNow has become successful is why

00:29:36.353 --> 00:29:39.323
I see Saan being successful as well.

00:29:39.323 --> 00:29:39.473
Right?

00:29:39.473 --> 00:29:44.213
Like ServiceNow gives you a platform
to do work, and it provides a lot of

00:29:44.213 --> 00:29:48.713
the stuff to you out of the box that
you otherwise have to build, yourself.

00:29:48.743 --> 00:29:50.903
And then it maintains
those things as well.

00:29:50.973 --> 00:29:53.963
. It abstracts all of that
hard work outta your hands.

00:29:54.288 --> 00:29:58.438
And just gives you the ability to
engage with it and get the service

00:29:58.438 --> 00:30:02.128
right and not have to actually
wonder how is working under the hood.

00:30:02.458 --> 00:30:04.998
Seikan feels almost
exactly like that to me.

00:30:05.928 --> 00:30:06.408
Michele: That's a beautiful.

00:30:06.573 --> 00:30:07.073
Duke: Right.

00:30:07.133 --> 00:30:10.633
Like, isn't it everything that
you imagined that you could put

00:30:10.643 --> 00:30:14.396
on service now, when you got
service now, 10, 15 years ago.

00:30:14.686 --> 00:30:16.763
We didn't imagine all
these mobile, workflows.

00:30:16.983 --> 00:30:20.269
But we imagined every other workflow
and it would just, it would, it would

00:30:20.279 --> 00:30:22.309
be a great experience requesting it.

00:30:22.699 --> 00:30:24.249
It would automate a ton of stuff.

00:30:24.509 --> 00:30:27.349
And then we'd have all the
data that we needed to make

00:30:27.349 --> 00:30:28.479
business decisions off of it.

00:30:28.479 --> 00:30:29.909
So it's like, that's what I love.

00:30:29.949 --> 00:30:30.249
Yeah.

00:30:30.349 --> 00:30:31.209
That's what I love about it.

00:30:31.209 --> 00:30:34.489
It's just, it's everything
that ServiceNow should do.

00:30:34.519 --> 00:30:37.751
But the only complication here is
that You've got to do it amongst

00:30:37.761 --> 00:30:41.371
dozens or hundreds of entities,
and you've got to bring it back in

00:30:41.371 --> 00:30:43.061
some kind of unified data model.

00:30:43.861 --> 00:30:46.871
And I'm sorry, you just
can't build that on your own.

00:30:47.139 --> 00:30:48.949
CJ: no, it goes back to the scale factor.

00:30:48.949 --> 00:30:49.309
Right

00:30:49.394 --> 00:30:51.704
Duke: just like, yeah, exactly.

00:30:51.714 --> 00:30:56.884
Why not get it from somebody who's been
doing it already for like 20 years?

00:30:57.496 --> 00:30:59.436
CJ: now that I love this
conversation, right?

00:30:59.436 --> 00:31:02.406
This conversation , there's
so many jewels in it, right?

00:31:02.436 --> 00:31:05.536
Like if you're at home thinking
about starting a company, right?

00:31:05.536 --> 00:31:09.066
Like starting a startup, there's
so much here about like how.

00:31:09.536 --> 00:31:14.036
Product market fit scale, marketing,
selling that back, you know, being

00:31:14.046 --> 00:31:15.436
useful, all of that stuff, right?

00:31:15.436 --> 00:31:18.726
Like you could just look, you could
just listen to this conversation and

00:31:18.726 --> 00:31:22.566
find points about all of those things
throughout the entire conversation.

00:31:22.566 --> 00:31:23.306
It's amazing.

00:31:23.798 --> 00:31:26.678
Duke: if you have a couple more minutes,
Michelle,  I wonder if you could tell us

00:31:26.678 --> 00:31:30.248
in a nutshell what a SACON implementation
looks like for a net new customer.

00:31:33.088 --> 00:31:35.661
Michele: 1st of all, the audience
probably has already figured out Is

00:31:35.661 --> 00:31:40.601
that the integration from service now
back to our platform relies on, and it's

00:31:40.601 --> 00:31:42.761
dependent on the say, con device platform.

00:31:43.061 --> 00:31:46.441
So the implementation actually
happens in parallel, right?

00:31:46.461 --> 00:31:48.791
So we're standing up that
say, con device platform.

00:31:49.081 --> 00:31:53.121
On behalf of the enterprise, getting in
all those data sources, building the,

00:31:53.178 --> 00:31:57.154
asset database, building the catalog,
working with the client on all of those

00:31:57.154 --> 00:31:59.384
different requirements and business rules.

00:31:59.614 --> 00:32:02.351
And at the same time, we're
installing the scoped application

00:32:02.351 --> 00:32:03.731
in their lower environment.

00:32:03.991 --> 00:32:05.861
We're getting it configured.

00:32:05.911 --> 00:32:08.954
We are customizing it
according to, requirements.

00:32:09.424 --> 00:32:13.361
And, Because it's out of the box,
And because the scoped app comes

00:32:13.671 --> 00:32:20.331
with, already built API integration
workflows out of the box catalog items.

00:32:20.771 --> 00:32:23.281
They really don't have
to start from scratch.

00:32:23.521 --> 00:32:27.801
And so our, our model and implementation
strategy is to work with the

00:32:27.801 --> 00:32:30.371
client where , our SACON resources.

00:32:30.573 --> 00:32:35.933
do the install configuration of the
scoped application and then package

00:32:35.933 --> 00:32:39.326
it and then work with their service
now team to promote it to the higher

00:32:39.326 --> 00:32:40.916
environments and onto production.

00:32:41.274 --> 00:32:41.744
Duke: Awesome.

00:32:41.908 --> 00:32:43.788
we're kind of at our limit
for recording time here.

00:32:43.788 --> 00:32:45.778
So I want to thank you
for joining us, Michelle.

00:32:45.778 --> 00:32:46.588
Any last words?

00:32:46.989 --> 00:32:49.169
Michele: Well, 1st of all, it's
been a real honor and pleasure.

00:32:49.179 --> 00:32:50.499
Thank you so much for having me.

00:32:50.519 --> 00:32:53.319
And I'll just say, I, think
it was something that CJ

00:32:53.319 --> 00:32:55.709
had said about how SACON.

00:32:56.124 --> 00:32:57.404
Enable service now.

00:32:57.404 --> 00:33:00.614
And I really like, you know, sometimes
you'll see a headline or tagline

00:33:00.634 --> 00:33:02.764
from us service now, plus SACON.

00:33:03.034 --> 00:33:07.221
I think what we do just, enables
service now, and to me kind of makes

00:33:07.221 --> 00:33:08.861
their green just a little bit brighter.

00:33:09.098 --> 00:33:10.278
So thanks so much for having me.

00:33:11.098 --> 00:33:12.978
CJ: I love that they're
green a little bit brighter.

00:33:12.978 --> 00:33:13.518
I love that.

00:33:14.408 --> 00:33:16.598
Duke: All right, folks, if you want
to get in touch with Michelle at

00:33:16.598 --> 00:33:19.848
SACON, we are going to have links
for that in the description below.

00:33:20.058 --> 00:33:21.418
Thank you so much for watching.

00:33:21.428 --> 00:33:24.238
We hope you're as excited as we
are to introduce SACON to the

00:33:24.238 --> 00:33:27.118
ServiceNow ecosystem, and we
will see you on the next one.