Symplicity Conversations

In this episode, Kasie Smith, president and publisher of Serendipity Media, shares the story behind West Michigan Woman Magazine, the creation of the Brilliance Awards, and the upcoming Brilliance Summit. Discover how these initiatives celebrate women, foster community, and inspire action in West Michigan.

Key Topics:
 
The founding of Serendipity Media and West Michigan Woman Magazine
The origin and evolution of the Brilliance Awards
The creation and purpose of the Brilliance Summit
Lessons learned from profiling women in West Michigan
The importance of community recognition and mentorship
Future opportunities for growth and engagement in the community

Chapters
 
00:00 Introduction and Series Overview
01:06 Meet Kasie Smith and the Mission of Serendipity Media
02:05 The Inspiration Behind Starting Serendipity Media
04:25 The Launch of West Michigan Woman Magazine
09:08 Lessons from Profiling Women in West Michigan
11:24 The Origin of the Brilliance Awards
16:23 The Birth of the Brilliance Summit
19:00 Details and Impact of the Brilliance Summit
23:03 Highlights of the 2023 Brilliance Awards and Categories
24:32 Recognizing Women at All Career Stages
28:30 Topics and Speakers for the 2023 Brilliance Summit
36:25 Future Growth and Opportunities for West Michigan Women
44:52 Event Details and How to Get Involved


Creators and Guests

Host
Catherine Ripley
Catherine Ripley founded Symplicity Communications in 2007 to help people avoid misleading sales practices during telecom purchases. By bringing respect, clarity and flexibility to the process, Symplicity Communications helps clients find peace of mind in a complex market. Her Midwestern values drive how she does business and selects the team that makes Symplicity special. Catherine possesses a great love for this industry and serves as a board member for Inforum Michigan’s TechnologyNEXT program for women in technology.

What is Symplicity Conversations?

Welcome to Symplicity Conversations, the podcast where we explore the intersection of business, culture, community, and technology to empower you with the insights you need to thrive.