P is for Profit

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Summary

On the surface, referral marketing is pretty simple. You simply have your customers or others– known as affiliates– promote your products and when they make a sale, they get a commission. It’s a great way to add some extra cash in your pocket without extra effort.

Show Notes

On the surface, referral marketing is pretty simple. You simply have your customers or others– known as affiliates– promote your products and when they make a sale, they get a commission. It’s a great way to add some extra cash in your pocket without extra effort.
 
Of course, there’s more to it… there are always is. That’s why Arlen Robinson is here to get into all the details about what’s working today in this niche, which can be very profitable for those selling online.
 
As a co-founder and sales manager of Omnistar Affiliate Software, which provides tools that facilitate referral marketing for all the big eCommerce platforms, Arlen has seen it up close and personal since its earliest days.
 
He talks about how you can attract the best affiliates to your program, including loyal customers and influencers, and the tools you can use to facilitate the process
 
Tune to find out…
 
  • The best way to build buzz about your affiliate program when it first starts
  • How a service-based business can get in on the action – and the commission structure to use
  • The biggest mistakes people make when setting up referral programs
  • Why quality of audience trumps quantity when bringing on new affiliates 
  • And more

What is P is for Profit?

Small business is crazy competitive and too often profits are razor-thin. However, some people are bringing home big, bankable profits. Adam Lean, small business veteran and founder of TheCFOProject.com interviews top small business experts to uncover the secrets to building a profit-focused company. Along the way, he'll break down all the complex finance stuff and make it simple and easy to understand so you can be a better business owner and own a more profitable business. Watch the on-demand video seminar: "Why Your Small Business Might Not Be as Profitable as it Should Be" at theCFOproject.com/video.