Raising $5M+ From Customers (And Why You Need To Get Hyper Targeted With Your Niche) #283

Kimberly Lewis was on the verge of having to close her business before making a pivot...12 months later, CurlMix went from $0-$1M in sales and they’ve raised $5M from customers. Her biggest advice? Pick a niche and double down on it. You can’t be everything to everyone.

Show Notes

• Try Privy for FREE today
• Follow Ben on Twitter
• Follow Kim on Twitter
• Check out CurlMix
• Privy's Fall Get It All Event
• Download The Ecommerce Marketing Calendar
• Try The Shopify Store Grader
• Check out The Ecommerce Marketing Playlist
• Get your copy of The Ecommerce Marketing Calendar
• Get your copy of The State of Shopify Report
• Join The Ecommerce Marketing Community
• Check out our book, The Ecommerce Marketing Handbook
• Privy store

Ecommerce Marketing School is sponsored by Printful.

What is Ecommerce Marketing School?

Privy presents Ecommerce Marketing School with Val Geisler, part of the Triple Whale Network. A podcast to help you scale your Shopify store and learn from the best in the biz. Every Tuesday and Thursday you'll hear from an ecommerce expert and get the tactical advice you need to grow your brand.