Geographical Farming for real estate agents is a proven way to get more business. In a high-demand, low interest rate, low inventory market, getting consistent listings is the name of the game to a strong business and a reasonable quality of life. What is it that keeps most agents from NOT having success from a geographic farm? Top 1% Realtor out of the Phoenix, Arizona market shares the secrets that have helped him to sell 60 homes from one geographic farm.
**Take Action Item** Join the Think Bigger Real Estate Group and get access to Kevin Owens’s direct mail marketing pieces that he says, “absolutely make the phone ring.”
Show Notes
In a tight inventory and high demand housing market, agents that struggle getting listings are finding it a struggle to close business. With multiple offer situations abounding, the only agent in the transaction that is sure to get paid is the one listing the home.
So, the obvious question becomes, how do you position yourself to get more listings? Although that’s always the question, it may be more critical now than ever before.
Enter Kevin Owens, a top 1% real estate agent out of Phoenix, Arizona who has closed over 60 transactions from his geographical farm. What are his secrets? What does he do to create all of that? This episode is rich with his template for what it takes to be successful with your geographic farm.
His secrets include:
- Choosing a farm that is big enough
- How to be consistent with your farm
- Why your marketing is critical
- Why you must be IN your marketing
- Why direct marketing is critical
- Why digital marketing is also marketing
Within the Think Bigger Real Estate Facebook Group, Kevin will be sharing a marketing piece that he claims, “Will make your phone ring.”
Additional Resources:
Follow me on:
Instagram: @kevinownesrealtor
Creators and Guests
Host
What is Think Bigger Real Estate?
The road to success for real estate agents is well-marked. The road to significance is not. Here, we help you to Think Bigger than just your business. We inspire you to seek success AND significance, income AND impact. We do that by interviewing the biggest thinkers and highest achievers in the real estate industry, extracting the secrets to having it all.