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Are you looking for ways to increase money for your nonprofit, or nonprofits that you work with, that doesn’t include funding from grants?
Diversifying streams of income for nonprofits is vital. Many clients, especially start-up nonprofits, may think that grants are the only type of funding that they can get.
Today, you are going to learn many ways of creating products for your nonprofit. These ideas may help your nonprofit bring in extra revenue that is for operational funds.
Why Nonprofit Products Sell
You might say, “Ugh. Not another t-shirt for sale! We are competing with millions of others. Why would anyone buy our product?”
The truth is that consumers are spending their money more and more these days, on items that make a difference. Consumers are realizing the power and voice in how they spend their dollars.
We’ve seen a huge shift in the #shoppingforgood movement where consumers are comparing brands and shopping for items that are actually impacting the world in good ways. We see the reflection of how consumers are shopping with this conscious shopping in mind, especially among millennials.
A really cool online platform is called The Good Shop, where you can shop online for thousands of brands and then choose where you want a portion of the profits to go. These nonprofit causes are vetted and show transparency. It is pretty cool!
What Products Sell: Ideas for Goods/Products
Backpacks / fanny packs
Business Card Holders
Coffee mugs / Flasks
Cookies / Baked Goods
Sweatshirts and sweaters
Food Truck! (What, yeah!)
Hats and caps
Jewelry
Luggage Tags
Notebooks
Phone covers
Purses
Stuffed animals / plushies
Tote bags
T-shirts
Wallets
How Products Sell
Start Small
You’ll want to start small and test the market. Instead of investing thousands into a food truck or converting a kitchen into a commercial kitchen, maybe you test your cookies on a small scale first. Test out what types of cookies sell and unique recipes.
Do a survey
Put together some product ideas and ask your followers or community what they like and would purchase! This can easily be some mock-ups of different items and price points. If they won’t buy, make sure you ask them why not without badgering them. The feedback will help with your business design!
Get Start-Up Capital
There are 5 different ways to get capital to help you with developing the products:
Pre-Ordering, Corporate investment, Small Business Administration, Grants, and Crowdfunding campaigns.
Now is a great time to create products for your nonprofit. Consumers want to engage with your branding and to shop for good reasons. They need clothes, so why not advertise their ethics on their clothing? This will also raise the reach of your branding as often clothes with a great message or interesting logo can start conversations which lead to sharing the nonprofit’s mission.
Please share your different product ideas by tagging us @grantwriting_funding on Instagram!
I’m SUPER excited about next week’s post! I interviewed Mr. Rodney Walker, President of Grant Central USA. He is absolutely amazing and has helped secure well over $300 million for nonprofits. He also has a super active community on LinkedIn and is one of the most positive individuals I have ever met!
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Quit your toxic nonprofit job and replace your full-time income while writing grants part-time, from home! Join our students in the Freelance Grant Writer Academy to create Financial Stability and Flexibility through writing grants for causes you are passionate about: https://grantwritingandfunding.com/freelance-grant-writer-academy
World-renowned grant writing expert and Amazon bestselling author Holly Rustick provides coaching that helps new and experienced grant writers replace their full-time income while writing grants part-time from home (or anywhere they want to live or travel in the world).
She coaches changemakers to master grant writing and start to grow 6-figure+ grant writing businesses on part-time hours via her signature group program, “Freelance Grant Writer Academy."
As an unapologetic feminist, Holly’s work in coaching female grant writers to master grant writing, find their cause-area niche, and navigate value-based pricing and nonprofit sales is breaking glass ceilings for women all over the world.
Every week, she coaches thousands of people through the top-ranking podcast, Grant Writing & Funding, books on grant writing, and inside the Freelance Grant Writer Academy.
Holly has 20 years of experience in grant writing, and began her freelance grant writing journey back in 2005. While teaching in Kuwait and Indonesia, and then earning a Master’s Degree in International Political Economy in Belgium, Holly saw the light of setting up a virtual-based business in grant writing back in the mid-2000s. Having secured more than $45 million of dollars for nonprofit organizations, and then setting up a multi 6-figure freelance business, Holly has a mission to help female grant writers break out of toxic nonprofit J-O-B-S and create high-level income while freelance grant writing.
Inside the Freelance Grant Writer Academy, students have secured more than $225+ million in grant funding and $4+ million in revenue in their grant writing businesses within two years.
To amplify this work, she is past-president of the Guam Women’s Chamber of Commerce and was appointed to the Guam Business Advisory Task Force as an advisor to the first female governor of Guam. Holly lives on the island of Guam with her beautiful daughter, Isabella.
If you are interested in replacing your full-time income while writing grants part-time from home (or from anywhere in the world!) join the Freelance Grant Writer Academy!