Reputation Matters

Today, we’re joined by Root and Branch Digital Marketing’s President and Principal Digital Marketing Consultant, Zack Duncan. We talk about how Zack got to where he is today and the tips he has for businesses looking at improving their online presence.

Show Notes

Zack Duncan is the President and Principal Digital Marketing Consultant at Root and Branch Digital Marketing. He’s an innovative and data-driven Digital Marketing professional with over 12 years of progressive experience across B2C and B2B companies. Here are a few of the topics we’ll discuss on this episode of Reputation Matters:

  • How Zack became a skilled Digital Marketer and started his own Digital Marketing company
  • How to build a good reputation as a new company with no customers
  • Why some businesses need to be coached on the importance of online reviews
  • The impact average ratings can have and the results you can get from having a dedicated plan
  • How to manage a client’s expectations of the length of time it takes for online reputation management to take effect
  • Actionable tips that businesses can take to improve their online presence
  • How Zack came up with the name ‘Root and Branch’

Resources:

Connecting with Zack Duncan:

Connecting with the hosts:

What is Reputation Matters?

The Reputation Matters podcast will feature business owners and marketers to talk all about reputation management - the good and the bad. We’ll talk all about the obvious, and not so obvious, strategies people can use to improve the online reputation. We’ll also share examples of businesses that have done a great job of managing their reputation, and some that haven’t, so you can learn more about how and why to keep the reputation of your business in great shape.