Rand Fishkin @ MOZ: The Writer Who Helped Everyone Become Better at SEO

Rand Fishkin, founder of MOZ, shares the story of building the Internet's premier search engine optimization (SEO) company.

Show Notes

How do you get your website listed at the top of Google? It's a simple question with an answer so difficult and complex that Rand Fishkin built an enormous company around it. It's called MOZ, and it's the world's premier search engine optimization (SEO) company.

On this episode of Web Masters, you'll learn about how Rand built MOZ as he describes his entrepreneurial journey from optimizing client websites for early search engines all the way up through building a venture backed company around a sophisticated software capable of helping improve SEO for thousands of customers.

Along the way, Rand shares some of the difficult lessons he learned about being an entrepreneur, building companies, and taking care of yourself and your own mental wellness.

For a complete transcript of the episode, click here.

What is Web Masters?

Web Masters is an original podcast that explores the history of the Internet through the stories of some of its most important innovators. In each episode, host Aaron Dinin, a serial entrepreneur and digital media scholar, talks with Internet entrepreneurs who created important websites, tools, services, and features. Some are hugely popular, some you’ve never heard of, and all of them have impacted everything you do online. You’ll get a behind-the-scenes look at how the Internet has enabled -- and continues to create -- some of the greatest business opportunities in history from the people who have proven they know how to build successful Internet businesses.