Attributed - A podcast by Dreamdata

Account-based marketing is a powerful strategy, but how do you do it effectively?

1) Targeting
2) Demand Generation
3) Repeatable Plays With Sales
4) Clear Conversion Points
5) Gap Analysis with a Vision for the Future

Mason Cosby the Lion King of ABM and Laura the Sales Witch are discussing everything ABM and how to be built a successful ABM Strategy.


Follow Mason Cosby on LinkedIn: https://www.linkedin.com/in/masoncosby/
Follow Laura Erdem on LinkedIn: https://www.linkedin.com/in/lerdem/


Thanks for tuning in to the Attributed Dreamdata Podcast! We hope you enjoyed this episode as much as we enjoyed creating it.

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🔗 Visit Dreamdata's Website to see how we can help you connect your marketing to revenue: Dreamdata.io 



Creators and Guests

Host
Laura Erdem
Sales Leader at Dreamdata heading the Americas team as well as a marketing enthusiast. Known for her innovative social selling strategies, she grows her yearly following by 100% year over year, currently at 26000.
Guest
Mason Cosby
Step-by-Step ABM Programs l CEO of Scrappy ABM l Keynote Speaker l Married a TCK l 1X Girl Dad l Wanna-Be Grill Master l Christian

What is Attributed - A podcast by Dreamdata?

Welcome to Attributed by Dreamdata, the B2B marketing podcast for marketing teams looking to master growth. Every week, we host experts from the B2B go-to-market space to discuss digital marketing strategies, B2B podcast marketing, and revenue optimization. Whether you're lead gen or Ops, join our marketing podcast interviews to learn how to fire up revenue and solve your biggest B2B marketing challenges.