CIM Marketing Podcast

In this episode, gain an insight into the fast-growing world of digital communities and hear success stories involving slow-cooker enthusiasts and face-cream fanatics. Join We Are Resource’s Elliot Cierpiol, and CIM’s digital marketing manager, Molly MacArthur, as they reveal how brands can build authentic and relevant online communities, while avoiding the common mistakes businesses make while under the social media spotlight.

Show Notes

In this episode, gain an insight into the fast-growing world of digital communities and hear success stories involving slow-cooker enthusiasts and face-cream fanatics. Join We Are Resource’s Elliot Cierpiol, and CIM’s digital marketing manager, Molly MacArthur, as they reveal how brands can build authentic and relevant online communities, while avoiding the common mistakes businesses make while under the social media spotlight.

This podcast was recorded on 11 November at 12:30 GMT.
 
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Creators and Guests

BW
Host
Ben Walker
Host, CIM Marketing Podcast

What is CIM Marketing Podcast?

The official podcast of The Chartered Institute of Marketing.

We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, content creation, SEO, strategy, or something else entirely, we’ve got you covered.

Get the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today.

This podcast is your essential resource for staying ahead of the curve.