Subscribe
Share
Share
Embed
On this solo episode of the Sales Transformation Podcast with Collin Mitchell, he teaches 5 actionable tips for you to crush your cold calls.
Collin starts with the opener and he advises to take a permission-based approach because remember that you are interrupting their day. Next, provide a reason for your call upfront and use marketing speak to get them curious.
Collin also stresses the need to educate and not interrogate. By bringing in key insights into the conversation, you can show your prospect what's working for other similar companies and how you can provide this value too.
Also, have a purpose. You want to have a longer conversation so keep them talking, bringing us to the last tip, let the customer speak. Let them talk to you about their needs by asking probing yet genuine questions.
Book Your Free Revenue First Podcast Strategy here!
Get Your Free Vidyard Account & State of Virtual Selling Report here!
Claim Your Free 200 Leads here!
HIGHLIGHTS
01:22 Tip 1: Permission-based opener
02:31 Tip 2: Give them the reason for your call immediately
03:27 Tip 3: Educate don't interrogate: Bring insights and provide value
04:00 Tip 4: Have a purpose: The longer the call, the better
04:24 Tip 5: Let the customer speak: Ask probing questions
QUOTES
02:02 "Once you get permission to move forward and continue to speak and have a conversation, you're going to have a higher success rate and have more conversations rather than just trying to brute force, go into a conversation and start pitching."
03:27 "You really want to educate them. You don't want to interrogate them with questions or BANT questions or anything like that. Bring key insights, share strategies, share things that are working for other companies like them."
04:24 "You want to actually be doing less of the speaking, so you would ask questions, probing questions, pique their interest and their curiosity to learn more about what it is that you have to offer."
If you enjoy the Sales Transformation Podcast, please subscribe, share, and send us your feedback. Please make sure to rate us and leave a review on Apple.
LinkedIn - https://www.linkedin.com/in/collin-saleshustle/
Also, you can join our community by checking out @salescast.community. If you're a sales professional looking to take your career to greater heights, please visit us at https://salescast.co/ and set a call with Collin and Chris.
Welcome to the Sales Transformation Podcast, the definitive stop for leaders driving change in the sales world. Hosted by Kevin Warner, we dive deep into the minds of Founders, CEOs, VPs of Sales, and Sales Development Leaders from trailblazing startups to industry-leading public companies.
Our mission is simple: to illuminate the path to extraordinary sales leadership. We explore a broad spectrum of sales territories, from the intricacies of Founder Led Sales and Outbound Sales to the transformative potential of Technology in Sales and Social Selling. Whether it's mastering your CRM, optimizing conversions, scaling sales teams, or engineering a complete Sales Transformation, our conversations are set to challenge the status quo and redefine sales success.
With a new content every day of the week, we bring you unfiltered interviews with the luminaries of sales, people who have not just succeeded but transformed the way we think about sales. Kevin Warner also shares sharp, tactical sales tips every week, packing decades of sales wisdom into bite-sized insights.
So, if you're ready to rewrite the sales rulebook and learn from the best in the business, the Sales Transformation Podcast is your ticket. Write us a review, share the show, and join us on this journey of sales evolution. Let's transform the way we sell, together!