Growth Enablement Madness

In this episode, we sit down with Paul Black, CEO of sales-i, to explore how revenue intelligence is transforming the way companies drive growth. Paul shares insights into how the recent acquisition of sales-i by SugarCRM has positioned them as a key player in helping businesses scale. We delve into the challenges sales teams face in today’s market, like elongated sales cycles and indecision, and how tools like revenue intelligence and AI-guided selling are changing the game.

Key Topics:
  • What is Revenue Intelligence? Paul explains the concept of revenue intelligence and how it helps companies navigate longer sales lifecycles and make data-driven decisions.
  • Overcoming Sales Challenges: The gang dives into the practical challenges businesses face when implementing tools like sales-i, including the importance of data quality. Paul offers tips on overcoming these obstacles to maximize growth.
  • The Role of AI in Sales: Discover how AI-guided selling enhances sales processes, helping teams become more efficient and effective in their engagements.
  • Who Benefits from Revenue Intelligence? The group discusses which types of clients are the best fit for sales-i and how different industries can leverage these tools to scale their operations.
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What is Growth Enablement Madness?

In modern business, success is measured by growth. But how should businesses enable themselves to efficiently grow? There are so many answers to that question that it can make you feel crazy! The Growth Enablement Madness Podcast, hosted by BrainSell Founder Jim Ward, offers a go-to source for growth enablement strategies, stories, and technologies.