Victor Riparbelli, co-founder and CEO of Synthesia, discusses the various appeals of AI-generated video content, the importance of startups implementing strict AI safety controls, and how the UK doesn't have to follow what he sees as the EU's mistakes in AI regulation.
Riparbelli founded Synthesia along with Lourdes Agapito, Matthias Neissner and Steffen Tjerrild in 2017. The London-based company uses AI to generate videos hosted by artificial avatars based on user scripts. Its technology is primarily used by more than 55,000 businesses - including half of the Fortune 100 - for corporate education and communications. Riparbelli explains how at the time his company was founded, an AI boom much like the one occurring today was in full force, albeit with lesser technology. The Synthesia CEO credits the success of his company where so many contemporaries petered out to an early focus on turning complex research into marketable products. Synthesia has secured more than $155m since its launch and last year reached a unicorn valuation.
What is UKTN | The Podcast?
Each week, Jane Wakefield sits down with some of the key movers and shakers from the UK tech ecosystem for the UKTN Podcast. Learn growth strategies from both seasoned and up-and-coming founders, hear market sentiments from investors, and understand the tech policy affecting businesses across the country.
The UKTN Podcast provides insight into the most influential people in the UK’s innovation economy, exploring their personal and professional journeys and hearing their views on the hottest tech topics of the day.