The Distance

The warehouse at Carma Labs in Franklin, Wisconsin is filled with boxes of the 78-year-old company's signature product, Carmex lip balm. But there's something else going on in this concrete storage facility. Carma Labs President Paul Woelbing, the grandson of the company's founder, is on year eight of a personal mission to construct a massive pipe organ at the warehouse that will be open to the community. Woelbing wants to spur interest in organ music among a new generation of listeners and players—building a musical legacy alongside his business one.

Show Notes

The warehouse at Carma Labs in Franklin, Wisconsin is filled with boxes of the 78-year-old company's signature product, Carmex lip balm. But there's something else going on in this concrete storage facility. Carma Labs President Paul Woelbing, the grandson of the company's founder, is on year eight of a personal mission to construct a massive pipe organ at the warehouse that will be open to the community. Woelbing wants to spur interest in organ music among a new generation of listeners and players—building a musical legacy alongside his business one.

What is The Distance?

What's the hardest thing about business? Not going out of business. The Distance features stories of private businesses that have been operating for at least 25 years and the people who got them there. Hear business owners share their stories of hard work, survival and building something that lasts. The Distance is a production of Basecamp, the company behind the leading project management app.