The Luxury Item with Scott Kerr

Patrick Knowles, one of the world's leading luxury yacht designers, talks with Scott Kerr about what the ultra-wealthy are dreaming up for their vessels as the pandemic has brought about a spike in yacht sales. Patrick discusses why billionaires are buying bigger boats, how the pre-pandemic in-person design process has shifted to video and yielding more "concise" results, and why wealthy Millennials have a "disposable luxury" mindset when designing their yachts. Plus: Knowles shares why he hasn't been asked to design yachts with Amazon Alexa built into them.

Featuring:
Patrick Knowles, Founder of Patrick Knowles Designs
Host:
Scott Kerr (@scott_kerr), founder & president of Silvertone Consulting
About Silvertone Consulting:
Silvertone Consulting is a brand strategy firm that builds and reimagines brands in changing times.
Follow Us:
Twitter @theluxuryitem
Email: scott@silvertoneconsulting.com
Newsletter: brilliantcut.substack.com

What is The Luxury Item with Scott Kerr?

Host Scott Kerr gives you the in-depth, unfiltered interviews with leaders of the world's most influential luxury brands. Kerr chats with the biggest names in the luxury business, from CEOs and C-suite executives to creative directors and fashion designers, about the forces redefining the sector: from customer expectations and brand relevance to new approaches in creativity, operations, AI and growth strategy.

Want to get in touch? Email us, scott@silvertoneconsulting.com