RevThinking™

This is a Weekly Briefing conversation in which we dive into why it is so hard to get the difference right between rate, cost, and price. This is also an opportunity to remind everyone that creative entrepreneurs are not selling hours, rates, services, etc. The product is, in fact, a solution that brilliantly solves the client's problem and produces the greatest value.

Show Notes

This is a Weekly Briefing conversation in which we dive into why it is so hard to get the difference right between rate, cost, and price. This is also an opportunity to remind everyone that creative entrepreneurs are not selling hours, rates, services, etc. The product is, in fact, a solution that brilliantly solves the client's problem and produces the greatest value. 

What is RevThinking™?

Industry leaders get real on the business of running a thriving agency, design studio, sounds studio or production company. Hosted by RevThink. © 2015–2025. All Rights Reserved.