The Number

As a co-founder and CEO at RIDDL, and Partner and former Managing Partner of Code + Mortar, Jenelle Sobey is motivated to build a sustainable, competitive and resilient world. She believes that the tech sector can enable and scale solutions to achieve that. Jenelle has so much experience in starting and building businesses, so she will be sharing with us her start-up secrets. She has been recognized with tons of awards for her work - too many for us to list here!

Show Notes

As a co-founder and CEO at RIDDL, and Partner and former Managing Partner of Code + Mortar, Jenelle Sobey is motivated to build a sustainable, competitive and resilient world. She believes that the tech sector can enable and scale solutions to achieve that. Jenelle has so much experience in starting and building businesses, so she will be sharing with us her start-up secrets. She has been recognized with tons of awards for her work - too many for us to list here!

Creators and Guests

Host
Wendy Brookhouse
The Financial Planner for ambitious growth oriented Entrepreneurs
Editor
Shaun Whynacht
I’m the founder of Blue Cow Marketing and father of an amazing little boy. helping other business owners overcome challenges is my passion.

What is The Number?

The Number is a business podcast about the numbers that actually run your business.

Each episode focuses on one number. Revenue, profit, cash flow, capacity, time, valuation, customer cost, risk, or exit readiness.

Hosted by Wendy Brookhouse, and often joined by Kelsey MacAulay, the show breaks down what that number means, why it matters, and how it should influence the decisions you make as an owner.

Some episodes feature guests. Some are honest conversations. Some are solo deep dives.

If you own a business and want better clarity, better decisions, and better outcomes, it starts with knowing your numbers.