Why messaging your customers is key to selling on social media

This week, Mackenzie and Ben delve into the latest developments in the social media landscape, and the importance of messaging across platforms! They discuss the future of advertising in messaging apps and emphasize the need for brands to adapt to changing user behaviors and the significance of direct communication with audiences!

00:00 Navigating the Social Media Landscape

02:50 TikTok's New Features and User Engagement

06:05 The Messaging Wars: TikTok vs. Instagram

09:02 Threads and the Rise of Alternative Platforms

12:03 The Importance of Messaging in Marketing

14:55 User-Generated Content and Brand Engagement

17:56 Pinterest's Growing Influence in Marketing

21:04 The Future of Advertising in Messaging Apps

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Follow Ben on Instagram: @benleavitt_
Follow Mackenzie on Instagram: @kenzieanntaylor

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What is Talk Social To Me?

Talk Social To Me is a podcast bringing you all things social media news, memes, lolz, and everything in-between.