S3Ep3: Social Media Strategy & Authentic Branding for Agents with Alyssa Stalker

In this episode, Alyssa Stalker of Coffee and Contracts shares how she transitioned from new mom in production to brand strategist helping over 33,000 agents elevate their social media. We dive into building a personal brand that actually feels authentic, creating content that converts without chasing trends, and why agents have an unfair advantage on Instagram. Alyssa breaks down practical strategies for consistent marketing, even in the chaos of motherhood, and how to focus on relationships over vanity metrics. If you’re ready to stand out online and attract the right clients, this conversation is a must-listen.

Resources & Links:

Get a free week on content from Coffee & Contracts!

Coffeecontracts.com use code MIRE for $20 off

Follow Alyssa Stalker on Instagram

1. Join the Facebook Community: Moms in Real Estate
2. Moms in Real Estate Referral Network: Find referral partners across the U.S.
3. Apply to Be on the Podcast
4. Follow along on Instagram @heykristencantrell & @momsinrealestate
5. Watch on YouTube
6. Subscribe to our Newsletter
7. Become a Sponsor

Check out our amazing sponsors:

 

Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌

The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE

What is Moms in Real Estate?

Real, raw, and relatable with host Kristen Cantrell. The Moms in Real Estate podcast exists to remind you that you’re not alone in this. We share honest conversations with moms just like you—about real estate, motherhood, ambition, burnout, growth, and everything in between.

This is real life. Told honestly.