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welcome to We Live It the Live A podcast

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your source for livestock market

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insights management strategies and real

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conversations with those who don't just

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work in the cattle industry they live it

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here are your hosts Ty D Cordova and

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Casey Mabry

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well welcome once again to the We Live

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It podcast here with Live A uh thank

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y'all for joining us today we are in uh

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Montgomery Alabama at the Alabama Catam

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Association headquarters uh we're joined

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here today with Aaron Beasley she is the

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executive vice president Yeah of the

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Alabama Catamas Association um once

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again thanks for joining us out there on

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social media land if you would hit that

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like and that subscribe button once

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again there's going to be a day that I

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turn a camera around and I record the

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stuff that goes on behind what y'all see

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and y'all know every time while I come

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on here I'm laughing because the things

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they do behind that camera it's it's

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pretty hilarious so one day we'll swap

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this around and y'all can get a shot of

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Margot and Katie back there doing what

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they do so um Aaron thank you for

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joining us absolutely thank you for

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hosting us here we have our sale there

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today that starts at uh 1:30 on RFDTV

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and on

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live-ag.com um we have 11 a little over

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right at 12,000 cattle on there today

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yep um lot of good cattle from the

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southeast a lot of big feeder steers and

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heers over here that coming off that ry

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grass and I mean this is just was a

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perfect spot to come and host it and we

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just thank y'all a lot this is a

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beautiful building threetory building

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we're on the third floor anybody that's

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coming in to watch the sale today we're

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up on the third floor and um sale starts

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at 1:30 but tell us kind of a little

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history about this building i mean this

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is walking through there's a museum here

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there's all kinds of pieces so we're

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we're unique i want to start Ty and just

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thank y'all for giving us an opportunity

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to to be the host site for the sale uh

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we enjoyed having y'all at the

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convention a couple of months ago and so

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when we were approached about doing it

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here at the headquarter building I I

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couldn't think of a any reason to say no

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whatsoever um good opportunity for us to

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highlight what we have we are unique uh

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as an association as you mentioned we've

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got a couple things here that you

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probably won't see in other states uh

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quite honestly uh starting downstairs

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with our museum um it is a children's

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museum that teaches all about the beef

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cattle industry and um it has been in

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place since the mid9s and uh was a

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vision that our leadership had we've

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we've had some tremendous vision uh

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since our inception in 1944 uh to that's

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kept us unique and uh made us one of the

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premier state cattleman's associations

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across the country um I'll just kind of

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run through the building here i

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mentioned the museum downstairs we have

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our we're sitting in our office space

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here on the second floor and then uh as

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you mentioned we have the large space

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upstairs which I think people will

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probably get a little snapshot of if

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they watch the sale today but got a nice

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meeting space as I was telling you

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earlier not only do we get to host our

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own personal events up there but we have

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just a slew of different things um one

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thing you'll notice about our location I

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don't know if you look down the road any

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or came past it but we're two blocks

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from the capital building drove past it

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beautiful capital i mean that's just

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it's pretty yep it's it's beautiful so

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we're we're located very close to that

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behind the cap is the Alabama State

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House which is where all the legislative

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work takes place in this state we're

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very active in that environment and so

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uh we are positioned just absolutely

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perfectly and so because of that

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positioning you can imagine we have a

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lot of legislative events that take

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place upstairs uh we have um anything

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from now feeder calf sales all the way

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to we even had somebody that had their

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wedding reception upstairs neat so we've

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got a lot happening yeah mention in the

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capital right here y'all are in session

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right now and y'all are um actively over

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there I'm sure on a daily basis trying

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to push our this industry agenda so kind

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of what are y'all working on as far as

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bills go and legislation goes kind of

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what are we what are we facing here yeah

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we're towards the end right now thank

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goodness uh the end is in sight with the

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session and uh one of our lobbyists is

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over there right now we we have myself

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and and Kayla Greer on our staff serve

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as lobbyists and one of the reasons to

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be a member of the association is that

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we do do governmental affairs and lobby

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on behalf of our producers and members

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and so um we uh you know right now with

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the session going on um in Alabama they

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have 105 calendar days to meet up to 30

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days so that's kind of how it runs um

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it's in the spring um depending on the

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year we're on they they start either in

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January February or March uh this year

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they started in February and uh we're on

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the last five days right now so those

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should get done the next couple of weeks

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but couple things that we've been

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working on we've worked against a couple

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of bills uh with a few that we felt like

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were going to be negative for our

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producers felt like uh it would put our

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our folks uh for example we've been

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trying to work with the uh Vet Medical

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Association and they were trying to

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update the Alabama Veterary Practice Act

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um felt like there was some language in

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there that would be very restrictive for

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our producers and also for veterinarians

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and so trying to work with them on that

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um working uh with the deer breeders

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association you wouldn't think that

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there'd be work done with them but um

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again we have to look out for the safety

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and the uh regulatory environment for

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our folks make sure that our cattle are

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healthy so they can be sold in uh sales

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like you guys have so uh we've been

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working on some budgetary items to try

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to get some more money in in the in the

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budgets that are uh positive for the

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beef cattle industry one of those

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particularly is an increase in um our

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general fund budget that will be for our

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local soil and water districts and

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counties to be able to fund cattle

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handling facilities at the local level

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so you know young producer trying to get

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into the industry you know we want them

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to have good facilities and so um that's

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something that we feel like is a a good

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program that's taking place and so we

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ask for some additional money there and

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then um you and I were talking about

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your daughter being involved in FFA

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earlier we uh we work and make sure that

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there is money in the education budget

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uh for our FFA and our junior cattleman

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participants as well that's a that's a

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really good deal to get involved in

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because that is the future of our

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industry oh absolutely it starts right

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there so if we don't continue to fund

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that and and help that deal grow then

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that's just what happens to our industry

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so yeah we those are the future of of of

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livestock and agriculture industries

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couldn't agree more we we put a lot of

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emphasis on youth and young producers at

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at our association yes that's So the you

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said y'all will y'all are doing a budget

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deal to to kind of help upcoming people

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that want to get in the industry the

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livestock industry to the soil and water

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deal is that is that just to build the

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facilities to handle it and build them

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the right way is that how how does that

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work yeah they've got a lot of different

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programs there it's called their

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conservation incentive program CIP uh

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they've got a number of approved um uh

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practices that producers can do it could

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be anything from uh erosion control uh

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water systems cross fencing and then in

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the last couple of years they actually

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added cattle handling systems and so um

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with that in place we uh learned that

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there are more applications coming in

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than money available as you can imagine

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we know how much those systems cost and

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so uh that was really what drove the

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conversation uh from our leadership and

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just saying "Hey why why don't we try to

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work and get some more money put into

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that?" And so it's not a huge bite but

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we feel like if we can start here maybe

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it's a good starting point and each year

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we can maybe work towards that and get a

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little bit more money put in that's

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awesome that's awesome kind of tell me a

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little bit about about yourself and how

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did you end up here where did you come

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from and you we was talking earlier and

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you were saying about you've been here

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about 15 years yeah that's that's a long

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time and that's it shows your passion

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for the industry so I I am passionate

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about the industry um I'm a little

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unique in that I didn't grow up

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entrenched in it in any way shape form i

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I grew up in Florida and um thank

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goodness I found my way to Auburn

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University got me to Alabama and um I've

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been here since and uh when I graduated

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from Auburn I had an opportunity to get

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hired here u my predecessor uh hired me

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i I started off in the area that's with

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the beef check off and so I did a lot of

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promotional activities and consumer

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education and whatnot after I got my

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animal science degree and um I guess if

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you stick around here long enough you

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you end up getting to do a lot of

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different things but um no I've I've

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been blessed to be put in some good

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opportunities i I do have a passion for

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um the cattle industry i have a passion

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for our members and and what they do i I

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enjoy advocating on behalf of this

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industry and so if you're going to work

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for an association that's 99% of what

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you do uh it's all about advocacy and

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relationships and so um I've I uh you

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know we had a change in leadership our

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we're one thing that makes us unique

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outside of the things we already talked

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about we've only had two other executive

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vice presidents for the association

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since 1944 so Mr ham Wilson was our

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first one and he served for over 30

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years and then Dr billy Powell was our

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second and he was another 30 years and

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so uh when he retired I had a chance to

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work for him about seven years and upon

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his retirement the board decided to

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promote me into this position and um

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it's it's been fantastic i've Well you

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got a lot more than 15 years to go

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though i got a few more years to go yeah

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i've been here 15 and I'm you know they

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keep telling me I have to stay at least

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30 and I told them they get tired of me

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by then yeah yeah well once again we

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can't thank y'all enough this is a

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beautiful facility and just thank y'all

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for all y'all do advocating for the

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industry i mean companies like ours and

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and just ranchers and and customers like

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ours they need organizations like

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yourself uh to go out and advocate us

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whether if it's on the legislative lawn

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or it's just out talking about what we

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do and what we produce um we can't thank

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y'all enough for doing that i look I'm

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looking over there at them uh car

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license plates that says beef on it and

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that's I mean that's that's what we're

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about is beef i mean so we we appreciate

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you again appreciate y'all for hosting

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us um anything else you kind of want to

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touch on before we go here well I I just

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want to relay back to y'all um this is a

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unique opportunity for us to to partner

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with Live A and Elite Livestock uh Jerry

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and Daryl there with with Elite they've

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been partners of ours for years back to

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when Jerry had McGomery Stockyard and

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and uh you know that's his history and

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um you know the involvement with

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livestock marketing association you know

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I I just view all of those as excellent

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opportunities for the association to

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come alongside and work with our

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industry partners um all of us are

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trying to accomplish the same thing

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which is have a strong cattle industry

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and produce high quality beef i I think

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you know on on the very basic level

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that's what we're trying to do and so

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anytime the association can come

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alongside uh great groups like yourself

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uh we just see it as a real honor and

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and thank you very much for the

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opportunity to be able to do that yeah

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and it's what what what Jaw and Jerry

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and and Darl and the group have done for

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the for the industry over here as far as

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making the quality of the cattle better

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i mean they they're not only making the

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markets better and getting them brought

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you know spread out where more people

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can see them but the cattle over here

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are not what they were 15 20 years ago

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absolutely it's a whole different

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program they've got they've got good

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genetics in here they got good bull

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herds in here they got good cows in here

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and it's it's not like you know you you

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mentioned Alabama 10 15 years ago you're

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taking some bunch of crossbreads which

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nothing wrong with that but they have

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implemented some really good genetics in

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here and it's it's it's showed i mean

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the quality of cattle coming down here

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and the and the quality of y'all's ry

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grass down here and and making a sure

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feeder year it's it's pretty neat well

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I'm I'm glad to hear you say that

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because I I couldn't agree more i'm a

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little biased because I'm down here but

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you look at our industry top to bottom

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we have some of the highest quality seed

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stock producers in this state across

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multiple breeds and I can't help but

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know by going to these sales I know

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who's there buying these bulls i know

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who's buying these females i know what

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they're putting together and I know that

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they're producing high quality cattle

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that are these feeder calves um like you

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said our grass growing ability boy we've

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had a good ryrass year second to none

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down oh man it's it's been great and so

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um the way that the market works

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together in the and the sectors work

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together we do have an ability to

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produce some really nice load lots of

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these these heavyweight feeder calves

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and it's good to hear that folks that

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maybe don't live here they are

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recognizing that quality because I think

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that it's been implemented and I think

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it's really showing in in the type of

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cattle that we're sending out of the

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southeast yeah this market today will be

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really really good on these bigger

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feeder steers and heers and they'll go

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all across the country they won't just

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it's not like there's one one or two

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guys will be sering about and that's

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that's what was fortunate of us i don't

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know if Daryl ever told you the story

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about us calling Wesley and and trying

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to get a meeting set up oh is Daryl was

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mad that he was going to come to Texas

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and whoop on us cuz he thought he

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thought we was trying to take Wesley

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away from him but all he was want to do

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is sit down and can't take Wesley no he

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was like "Y'all ain't come take my young

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i'm going to train this boy i ain't come

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taking my young." Yeah wesley's been

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there a while yeah but no great group of

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guys they do i mean and their their

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business is just evolving and growing

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steadily every day so uh anybody out

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there listening if you're over this way

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and you you want to get in contact with

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them just you can find them on our

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website at live-ashag.com or just

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looking up at elite lifestyle marketing

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um they're doing a fantastic job for us

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and with us and we can't we can't thank

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them enough for coming on so we're proud

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to see the the progress that's for sure

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and the success so congratulations to

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all of y'all thank you once again

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appreciate you thank y'all for tuning in

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with us and watching us once again on

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Social Media World once again as Katie

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would remind me to say hit like and

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subscribe on the buttons up top uh

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before I leave I want to do something i

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want to be sure to wish my lovely wife a

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happy birthday today's her birthday

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today i don't want to miss that so happy

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birthday i love you um once again God

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bless and we live it