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In this episode of Beyond the Pipeline, host Vivin interviews Taft Love, founder of Iceberg RevOps, who shares his unique career journey from detective to sales leader. The conversation explores the importance of operations in early-stage startups, when to invest in operations and the challenges of maintaining sales processes. Taft emphasises the need for strategic thinking in hiring operations talent and discusses the balance between SDR and ops roles. In this conversation, Taft Love discusses the complexities of scaling operations within organisations, emphasising the importance of thoughtful decision-making and the balance between firefighting and strategic growth. He highlights the critical need for alignment between sales and operations teams, addressing common misalignments and the role of communication in fostering collaboration. Taft also shares insights on understanding leading indicators for SDR performance, advocating for a deeper analysis of sales strategies rather than just focusing on activity metrics.
You can connect with Taft on LinkedIn here.
If you liked this episode - it would mean the world to me if you give us a 5-star rating. Thanks in advance.
You can connect with Taft on LinkedIn here.
If you liked this episode - it would mean the world to me if you give us a 5-star rating. Thanks in advance.
Creators and Guests
What is Beyond The Pipeline?
Beyond the Pipeline is a podcast that dives into the operations, processes, and behind-the-scenes work powering sustainable, predictable sales pipelines for B2B SaaS companies. Each episode features insights and best practices from leading experts in revenue operations, sales, and marketing. The show highlights the critical, often overlooked roles that fuel high-performing revenue teams, offering actionable takeaways for sales, marketing, and operations leaders.