The Negotiation

In this episode of The Negotiation, we welcome back William Bao Bean, General Partner at SOSV and Managing Director of Orbit Startups. Orbit Startups helps companies scale breakthrough technologies across emerging and frontier markets to the regions with the most aggressive growth. William has been a pioneer in the tech and telecommunications space in Asia. During his time with SoftBank China & India Holdings, he led investments in companies such as Yodo1, DemystData, Lekan, and Massive Impact. His resume also includes work as an equity research analyst at Deutsche Bank covering the Internet and Telecom Equipment sector in Asia for 11 years before joining Singtel Innov8 Ventures where he focused on supporting China investments.

In part 1 William discusses his work as a venture investor and how COVID impacted his activities and work processes, and what defines successful startups in Asia. He also unravels some of the brilliance during accelerator programs, describes why founder characteristics may predict success, and what distinguishes teams he works with from those outside of Asia in their approach to building a startup or portfolio company. Enjoy!

Show Notes

Over the past decade, businesses have witnessed an incredible evolution in how people communicate. Along with this shift came innovations and technologies that changed the way we interact with one another, not least in business. Where communication was once centered around traditional means such as face-to-face meetings or phone calls, it is now increasingly driven by technology such as email, text messages and video conferencing. This has given rise to new social practices, enabling us to carry out some tasks faster. In fact, many businesses would struggle without modern technology for core functions such as recruiting new staff and managing customer enquiries.

This episode of The Negotiation is a return to the show for William Bao Bean. William is a General Partner at SOSV and Managing Director of Orbit Startups. Orbit Startups helps companies scale breakthrough technologies across emerging and frontier markets to the regions with the most aggressive growth. William is a senior advisor at SOSV who has been a pioneer in the tech and telecommunications space in Asia. During his time with SoftBank China & India Holdings, he led investments in companies such as Yodo1, DemystData, Lekan, and Massive Impact. He was also an equity research analyst at Deutsche Bank covering the Internet and Telecom Equipment sector in Asia for 11 years before joining Innov8 Ventures as Managing Director where he focused on supporting China investments.

William discusses his work as a venture investor, what he did during the pandemic (and how COVID impacted his activities), and what defines successful startups in Asia. He also unravels some of the brilliance during accelerator programs, describes why founder characteristics may predict success, and what distinguishes teams he works with from those outside Asia in their approach to building a startup or portfolio company. Enjoy!
 
Topics Discussed and Key Points:
  • A brief description of Orbit startups' activities.
  • Consumer internet became widely used during the COVID period.
  • The discipline of designing and running experiments
  • How to drive engagement and value over a screen or through the power of voice.
  • William's startup activities and how COVID must have affected them.
  • Some of the brilliance that happens during accelerator programs.
  • What you need to do a startup revolution in the USA.
  • Communication is vital for international startups
  • The culture of experimenting in Asia is pretty strong. 
  • Japan as a market is generally focused on Japan. 
  • Potentially predictive factors for startup success in Asia.

What is The Negotiation?

Despite being the world’s most potent economic area, Asia can be one of the most challenging regions to navigate and manage well for foreign brands. However, plenty of positive stories exist and more are emerging every day as brands start to see success in engaging and deploying appropriate market growth strategies – with the help of specialists.

The Negotiation is an interview show that showcases those hard-to-find success stories and chats with the incredible leaders behind them, teasing out the nuances and digging into the details that can make market growth in APAC a winning proposition.