Tired of feeling 'salesy' when promoting your business? In this episode, discover the secrets of authentic selling with guest Alison Mullins, CEO of Rep Methods LLC and bestselling author. Alison joins host Kendra Losee to talk about why she says no to using more pushy tactics or uncomfortable pitches.
Alison brings 20+ years of sales expertise to this candid conversation. She shares her journey from rural Appalachia to becoming a powerhouse in the male-dominated construction industry.
Her secret? Relationships over revenue.
You'll discover:
- The "unmarketing marketer" approach that attracts clients naturally
- How to read any room (and adapt without losing yourself)
- Simple strategies for building lasting business relationships
- Ways to thrive as a woman in male-dominated industries
This episode is perfect for:
- Business owners over 40 who hate traditional selling
- Women ready to stand out in their industry
- Anyone who's ever thought "I'm not good at sales"
Ready to transform your approach to sales? Listen now and learn how to connect authentically with your ideal clients.
No more hiding. No more awkward pitches. Just genuine connections that convert.
Press play and discover how to make sales without sacrificing your authenticity!
Show Notes
Episode Summary
Join host Kendra Losee and Alison Mullins, CEO of Rep Methods LLC, for an honest conversation about authentic selling and building genuine business relationships. Perfect for business owners who want to grow without feeling pushy or "salesy."
KEY MOMENTS:
[
00:01:41] Alison's journey from high school telemarketing to construction industry leader [
00:05:54] The power of giving equal attention to small and large clients
[
00:14:46] Navigating male-dominated industries as a woman
[
00:23:28] The art of "reading the room" in sales situations
[
00:33:26] Finding mentors and building valuable connections
GOLDEN NUGGETS:
- Why relationship-based selling creates longer-lasting success
- How to adapt your communication style without losing authenticity
- The importance of valuing "small" clients in building your reputation
- Why expertise in your field matters less than your approach to sharing it
MEMORABLE QUOTES:
"I consider myself an anti-marketer marketer. I don't really want to be the pushy salesperson. That's not the sales that I believe in." - Alison Mullins
"Your audience doesn't need your entire expertise in one video. They need your guidance for their next step." - Alison Mullins
RESOURCES MENTIONED:
Action Steps:
- Research potential mentors in your industry
- Focus on building relationships before pushing sales
- Practice "reading the room" in your next business interaction
DISCLAIMER:
This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission.
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🌟 Connect with Alison:
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🌟Connect with Kendra
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What is Invisible to Invincible Podcast: Marketing and Branding for High Achievers?
Are you ready to go from invisible to in-demand? The Invisible to Invincible Podcast gives you the strategies you need to finally stand out.
Hosted by award-winning marketing expert, mindset coach, and author Kendra Losee, this podcast helps entrepreneurs and leaders build their visibility and attract the recognition they deserve. With over 25 years of experience growing brands, Kendra delivers simple, effective tools to help you amplify your expertise and become the go-to authority in your field.
Whether you're struggling to get noticed, hesitant to market yourself, or unsure where to start, you’ll find actionable ideas, strategies, and encouragement here. From mastering your message to building a personal brand that shines, this podcast will help you create a business you’re proud of—without the stress or overwhelm.
This podcast is for you if:
- You want to get seen and start attracting the right clients.
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Step into the spotlight and build the business you’ve always imagined. Tune in to The Invisible to Invincible Podcast and start your journey from invisible to in-demand today.
Connect with Kendra at kendralosee.com.