CIM Marketing Podcast

Marketing’s tech troubles persist

This podcast will:

• Expose the severe skills shortage in digital marketing
• Explore the generational divide between skilled Millennials and inexpert Gen X
• Propose strategies to improve skills and maximise digital marketing opportunities

Show Notes

Marketing’s tech troubles persist

This podcast will:

• Expose the severe skills shortage in digital marketing
• Explore the generational divide between skilled Millennials and inexpert Gen X
• Propose strategies to improve skills and maximise digital marketing opportunities 

Host: Ben Walker, Head of Media, LID Business Media
Guests: Gemma Butler, Marketing Director, CIM and Daniel Rowles, Chief Executive, Target Internet

Recorded: Thursday 04 June 2020 11:00 BST

Creators and Guests

BW
Host
Ben Walker
Host, CIM Marketing Podcast

What is CIM Marketing Podcast?

The official podcast of The Chartered Institute of Marketing.

We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, content creation, SEO, strategy, or something else entirely, we’ve got you covered.

Get the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today.

This podcast is your essential resource for staying ahead of the curve.