5THWAVE - The Business of Coffee and Hospitality

Today we’re sharing the second interview from our 5THWAVE Live sessions recorded at the European Coffee Symposium in Berlin.
 
In this episode, we’re joined by Chris Salierno, Chief Marketing Officer at La Marzocco. La Marzocco is a powerhouse in the espresso machine industry, celebrated for its exceptional quality, innovative technology and dedication to fostering a global coffee community.
 
In this conversation, Chris shares how La Marzocco continues to grow as a global, community-led brand - one that’s built on a foundation of culture, authenticity, and deep connections with its customers. We’ll also explore La Marzocco’s core values of Integrity, Curiosity, Impact, Courage, and Celebration - and how these principles drive the brand forward.

Credits music: Fool by Alessia Piermarini in association with The Coffee Music Project and SEB Collective

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What is 5THWAVE - The Business of Coffee and Hospitality?

A forward-thinking interview series examining the business of progressive coffee culture.

The 5THWAVE Podcast is hosted by Jeffrey Young, Editor-in-Chief of 5THWAVE magazine and Founder of Allegra Group.

Each episode features inspiring stories, business lessons, and thought leadership from the entrepreneurs and industry experts blazing trails to success across the world of coffee.

The podcast will delve into the detail of achieving operational excellence, get to grips with green coffee sourcing and seek out the very best of global coffee culture. We’ll also examine the future of e-commerce and coffee at home, the changing face of cafés and coffee shops, and how to hone winning HR strategies – plus much more.

Tune into the 5THWAVE Playlist on Spotify to listen to all the credits music featured the show: https://open.spotify.com/playlist/45goieo3qIN1xT9hSGnWeI

Get in touch and tell us what topics you'd like to hear by visiting www.worldcoffeeportal.com/5THWAVEPodcast