Despite many advances in industry transparency over the past ~10 years, much about the actual "jobs of a VC" remains locked inside firm/institutional knowledge and venture's apprenticeship model. With this new series we aim to change that. Our goal is to draw back the curtain on what the actual tasks are that VCs do day-to-day, how you can learn them, and ultimately what's required to succeed. We hope this series will be helpful both to anyone looking to break into the industry and to those who are already practicing, and also for entrepreneurs and consumers of venture capital to understand more about the motivations and activities of those across the table!
In this episode we start with sourcing: what it is, why it's important, who does it and when, and -- most importantly -- the brass tacks of where to look and how to do it.
Emergence Capital Investment Themes
M-Hacks (Univ of Michigan Hackathon)
[05:05] – Thoughts on early-stage VC
[07:12] – Why is sourcing important?
[12:11] – Sourcing strategies
[21:08] – Sourcing tactics (generally)
[25:25] – Sourcing tactics according to Andy Ratcliff
[41:24] – Breaking out of Systematic VC Sourcing
[52:45] – Who does what form of Sourcing?
People Worth Knowing:
Companies Mentioned in Episode:
Union Square Ventures
Episode Specific Terms:
Top Of The Funnel
Generalist (Outbound Driven) vs Specialist (Inbound Driven)
Product to Commodity
Logo Shopping & Brand Halo
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What is ACQ2: The Acquired Interviews?
ACQ2 is Ben and David's conversations with expert founders and investors. Acquired the stories of great companies — and ACQ2 dives deeper into the lessons we can learn from them, often with the protagonists themselves.