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What if I told you I knew a guy that could convince his guests to come back twice a month? What if I told you that same guy could actually convince his guests to come back twice a day? Today we sit down with Kris Schoenberger, the founder of the BBQ’d Productions restaurant group. Kris didn’t invent the red envelope campaign but he has certainly mastered it. In our conversation he provides us with the blueprint he uses to bring in over one million dollars in repeat business over the course of several weeks. This is a masterclass in gamifying your marketing.
For more on Kris and his restaurants, visit https://www.wegrillitall.com/.
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Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.
We have a lot more content coming your way! Be sure to check out our other content:
Yelp for Restaurants Podcasts
Restaurant expert videos & webinars
What if I told you I knew a guy that could convince his guests to come back twice a month? What if I told you that same guy could actually convince his guests to come back twice a day? Today we sit down with Kris Schoenberger, the founder of the BBQ’d Productions restaurant group. Kris didn’t invent the red envelope campaign but he has certainly mastered it. In our conversation he provides us with the blueprint he uses to bring in over one million dollars in repeat business over the course of several weeks. This is a masterclass in gamifying your marketing.
For more on Kris and his restaurants, visit https://www.wegrillitall.com/.
___________________________________________________
Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.
We have a lot more content coming your way! Be sure to check out our other content:
Restaurant expert videos & webinars
What if I told you that the difference between struggling and thriving in the restaurant industry is just one conversation away?
I’m Josh Kopel, a Michelin-awarded restaurateur who’s spent decades building blockbuster brands across every tier of dining. I know the challenges you’re facing—because I’ve been there. That’s why I created FULL COMP.
Every week, I go one-on-one with the smartest minds in the game—restaurateurs, chefs, and industry insiders who’ve cracked the code. Together, we unpack their biggest wins, hardest lessons, and the strategies that changed everything.
No fluff, no filler—just actionable insights to help you boost profits, build your brand, and create the kind of restaurant you’ve always dreamed of.
So, if you’re ready to stop spinning your wheels and start seeing results, hit subscribe.