The Espresso Hour

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In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about their marketing funnel, specifically relating to email. 

(00:00) Intro 
(01:36) The Ship 30 email course 
(07:59) Why email courses are better than newsletters 
(17:03) How we left money on the table + common mistakes (19:19) Breakdown: our email marketing strategy 
(21:47) Email 1 
(25:09) Email 2 
(28:01) Email 3 
(30:51) Email 4 
(33:47) Email 5 
(38:49) Email 6 
(39:42) Golden nugget sweepstake tactic 
(43:08) You have a moral responsibility to sell 
(46:24) The simplicity of a digital business 

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What is The Espresso Hour?

In each episode, we share our insights, tactics, and lessons learned as we scale our writing education company to $10mm. If you're looking for "insider" tips to help you grow and scale your digital business, you're going to love The Espresso Hour!