In this episode, podcast coach and God-Led Business host Stefanie Gass joins me for an honest, unscripted conversation about the changes we've each made in our businesses over the last year - new platforms, overhauled teams, and product lines we simplified (or didn't, lol). If you're running an online business and wondering whether it's time to shake something up, this one is for you.
In This Episode, I Cover:
- Why Stefanie added YouTube after years of podcast-only growth, and what changed when she did
- The real reason we both overstaffed our teams, and how we knew it was time to cut
- Why offering a cheap "dip your toes in" option is quietly costing you sales
- What happened when Stefanie stopped niching down on a specific topic... and let faith lead her content instead
- The unstructured, no-slide format that still converts better than anything polished
- How to know when one product has earned the right to become your whole business
Stefanie's Free Podcast Bootcamp:
Connect with Gillian:
Connect with Stefanie:
Screenshot this episode and share it to your Instagram Stories - tag @gillianzperkins so I can see it.
Until next week - stay focused and take action.
What is Work Less, Earn More?
Work Less, Earn More is the podcast that explores how to get the most out of every hour you work. Gillian Perkins brings more than a decade of experience as an entrepreneur and educator to help you design a business that's not only flexible and fulfilling, but highly profitable. She shares strategies that are working in her own business to save time and maximize profits. She also features interviews with successful business owners on how they’re achieving big things in their businesses with crazy-little time investment. Share Work Less, Earn More with an overworked entrepreneur you know who could use a change of pace!