WEBVTT

NOTE
This file was generated by Descript 

00:00:00.240 --> 00:00:02.430
What do you wear in roofing sales?

00:00:02.580 --> 00:00:06.660
Well, so we're gonna talk about, in
this video, answer the age old question.

00:00:06.660 --> 00:00:07.350
What should you wear?

00:00:07.350 --> 00:00:08.280
What shouldn't you wear?

00:00:08.490 --> 00:00:09.990
How do you present yourself appropriately?

00:00:09.990 --> 00:00:12.300
How do you present yourself in a
way that actually feels like you?

00:00:12.450 --> 00:00:14.910
And how do you do so in a way that
communicates the right message to

00:00:14.910 --> 00:00:17.820
homeowners that you're professional
and they can take you seriously

00:00:18.060 --> 00:00:19.140
without feeling inauthentic?

00:00:19.785 --> 00:00:23.085
Well, I get this question a lot, so
in this video I just wanna rip the

00:00:23.085 --> 00:00:27.405
bandaid off and dive right into what
not to wear first, and then let's go

00:00:27.405 --> 00:00:32.025
through from top to bottom, from hats
to what you wear up top to your pants

00:00:32.295 --> 00:00:35.175
or maybe shorts and your footwear.

00:00:35.595 --> 00:00:39.765
Now, if you agree or disagree, I'd like
to hear from you in the comments because.

00:00:40.380 --> 00:00:42.690
Even on stage, I was at
a roofing conference.

00:00:42.750 --> 00:00:45.120
I was on a panel, somebody
talked about what to wear.

00:00:45.240 --> 00:00:48.180
There was discrepancies
among the folks on the panel.

00:00:48.540 --> 00:00:53.190
I invite a v different viewpoints and just
remember, you have to match your market.

00:00:53.190 --> 00:00:54.390
I ran training in la.

00:00:54.510 --> 00:00:58.110
I've run trainings in Portland and Seattle
metro areas, which are very different

00:00:58.290 --> 00:01:02.190
than Columbus, Ohio, which is very
different than Springfield in Minneapolis.

00:01:02.400 --> 00:01:06.120
So wherever you are, you just gotta kind
of dress to what your environment is like.

00:01:06.125 --> 00:01:07.620
I'll give you an example in Colorado.

00:01:07.990 --> 00:01:11.490
I could absolutely get away wearing
this when I'm selling, as long

00:01:11.490 --> 00:01:14.580
as I was put together and shirt
tucked in and looking sharp.

00:01:14.760 --> 00:01:16.980
But I might look like a weirdo
wearing flannel in another market.

00:01:17.160 --> 00:01:19.380
All right, so you just need
to ma match your market.

00:01:19.380 --> 00:01:21.600
Now we're gonna get into that
in a minute, but first I wanna

00:01:21.600 --> 00:01:24.090
talk about, uh, what not to wear.

00:01:24.180 --> 00:01:26.010
And I realize I didn't welcome you yet.

00:01:26.010 --> 00:01:26.970
So let's start there.

00:01:27.000 --> 00:01:31.380
Welcome or welcome back, uh, Adam
Benjamin here, the roof strategist and I.

00:01:32.039 --> 00:01:35.009
Jazzed up to be shooting videos
today and to be joining you.

00:01:35.009 --> 00:01:36.509
And thanks for spending your time with me.

00:01:36.780 --> 00:01:40.289
So everything I do here, if you're not
familiar yet, is designed to help you and

00:01:40.289 --> 00:01:44.070
your team smash your income goal and give
every customer an amazing experience.

00:01:44.220 --> 00:01:47.070
And if you haven't done it, I
invite you to join me inside

00:01:47.070 --> 00:01:48.869
our new free training center.

00:01:49.050 --> 00:01:50.940
It's available@throughstraters.com.

00:01:51.060 --> 00:01:51.840
Enter yourname email.

00:01:51.869 --> 00:01:52.800
You'll get a login link.

00:01:53.039 --> 00:01:54.419
Uh, you can click the
link of the description.

00:01:54.570 --> 00:01:58.199
If you're on the fly, just text the word
free, f r e e to the phone number listed.

00:01:58.700 --> 00:02:02.840
Which is 3 0 3 2 2 2 71 33.

00:02:03.020 --> 00:02:06.590
Alright, let's first talk about what not
to wear because part of giving homeowners

00:02:06.590 --> 00:02:08.359
an amazing experience is connecting.

00:02:08.359 --> 00:02:12.320
And remember, it's partly how you
wish to be carrying yourself to

00:02:12.380 --> 00:02:13.940
how they're gonna be receiving you.

00:02:14.210 --> 00:02:18.375
And as we, right before I get into
like what not to wear, Which there's

00:02:18.375 --> 00:02:20.325
three main things and then we're
gonna talk about what to wear.

00:02:20.685 --> 00:02:25.365
I'm someone who is, I would
like self categorize my style

00:02:25.365 --> 00:02:26.895
as like upscale work wear.

00:02:27.075 --> 00:02:29.625
You're never gonna see
me overly dressed up.

00:02:29.895 --> 00:02:33.855
I like button up, I like jeans and
slacks and I like casual shoes and

00:02:33.855 --> 00:02:35.175
it kinda wear works for everything.

00:02:35.325 --> 00:02:37.845
I've had some people come up to me
at trainings when I'm wearing a roof.

00:02:38.625 --> 00:02:41.834
Branded, uh, sweatshirt saying,
you're not dressing up more for this.

00:02:41.834 --> 00:02:43.215
I'm like, what do I need to
be in a three piece suit?

00:02:43.215 --> 00:02:43.935
Like it's just me.

00:02:44.054 --> 00:02:46.545
And then other people say, Hey,
I really appreciate that you're

00:02:46.755 --> 00:02:48.015
dressed in just a sweatshirt.

00:02:48.015 --> 00:02:49.005
It shows that you're confident.

00:02:49.005 --> 00:02:50.144
It makes you really approachable.

00:02:50.295 --> 00:02:53.144
So the reason I'm sharing that
is you can't please everyone.

00:02:53.295 --> 00:02:55.545
I'll show up to one event, which
this actually just happened this

00:02:55.545 --> 00:02:57.614
last week, and I had someone
say, that's what you're wearing.

00:02:57.790 --> 00:03:01.299
And it was a roof strategist, uh, crew
neck sweatshirt that was co-branded

00:03:01.299 --> 00:03:02.799
with, with Owen's Corning's logo.

00:03:03.130 --> 00:03:04.269
And they were like, that's it.

00:03:04.269 --> 00:03:05.980
And then the next time I'm there,
he is like, man, I love that

00:03:05.984 --> 00:03:08.410
you're just here and confident in a
sweatshirt and you're so approachable.

00:03:08.619 --> 00:03:10.510
So again, you can't please everybody.

00:03:10.510 --> 00:03:11.290
You're too dressed up.

00:03:11.290 --> 00:03:12.220
You're too casual.

00:03:12.609 --> 00:03:13.540
There's just no way around it.

00:03:13.540 --> 00:03:17.679
So at the end of the day, you get to
decide what feeling you want to send to

00:03:17.685 --> 00:03:19.119
your homeowners based on how you dress.

00:03:19.119 --> 00:03:21.339
But we have to get rid of the no-nos.

00:03:21.339 --> 00:03:24.790
Cuz in my opinion, like people
will say, well, that's just.

00:03:26.110 --> 00:03:27.220
I, I respect that.

00:03:27.320 --> 00:03:30.430
I, I, I truly do respect people
to say, well, that's just me.

00:03:30.790 --> 00:03:35.650
And at the same time I wish to challenge
folks who say that, to say, I understand

00:03:35.650 --> 00:03:38.050
that it's just you, but how do you
strike that balance of being just

00:03:38.055 --> 00:03:40.900
you, but also being received openly?

00:03:41.195 --> 00:03:43.325
By the folks that that you wish to serve.

00:03:43.415 --> 00:03:47.615
Because again, being just me, if I
smelled like cigarettes and booze and

00:03:47.615 --> 00:03:52.865
garlic and I didn't dress, I didn't
wash myself, and I smelled like B, and

00:03:52.865 --> 00:03:57.125
I had a sweaty stained hat on, and a
stained sweatshirt and ripped jeans

00:03:57.125 --> 00:03:58.835
in my shoes with the laces untied.

00:03:59.075 --> 00:04:00.005
If that's you.

00:04:00.720 --> 00:04:04.440
Use you in your personal life,
but I would try to dial like

00:04:04.470 --> 00:04:06.690
upscale you for your work life.

00:04:06.750 --> 00:04:09.450
And I just want to air this
out cause I see it a lot.

00:04:09.450 --> 00:04:10.290
Well that's just me.

00:04:10.290 --> 00:04:14.250
So that being said, let's get in
right now to what not to wear.

00:04:14.250 --> 00:04:18.480
First things first, what not
to wear branded apparel from.

00:04:19.440 --> 00:04:24.630
Any brand name of your choice that's
spread across the chest, don't wear that.

00:04:24.630 --> 00:04:28.859
If there's a logo on your clothes,
it needs to be your company logo.

00:04:28.859 --> 00:04:31.620
Of course, a small little Nike or
Under Armour things a different

00:04:31.625 --> 00:04:35.520
story, but I don't wanna see like
Hollister, Abercrombie, and Fitch.

00:04:36.395 --> 00:04:39.775
Whatever brand that you wish to
broadcast to the world, that's casual

00:04:39.780 --> 00:04:43.795
apparel does not have a place in the
workplace, and I know the workplace is

00:04:43.800 --> 00:04:45.594
our customer's homes in this respect.

00:04:45.594 --> 00:04:47.395
So get rid of the branded apparel.

00:04:47.485 --> 00:04:51.655
All right, number two,
ripped tattered clothes.

00:04:51.745 --> 00:04:55.075
I know that like it's, there's like the
style with the jeans, with the holes in

00:04:55.075 --> 00:04:57.205
it and the ripping and all the things.

00:04:58.165 --> 00:05:03.810
I, I personally find that that is,
Like a personal expression, style

00:05:03.840 --> 00:05:08.910
piece, and I would recommend that
you not wear ripped clothes to work.

00:05:09.120 --> 00:05:09.450
Okay.

00:05:09.810 --> 00:05:13.770
Bringing me to number three, any
clothes that are stained, including

00:05:13.775 --> 00:05:16.350
sweat stains, including hats,
which I'll talk about in a moment.

00:05:17.580 --> 00:05:18.150
Get rid of 'em.

00:05:18.300 --> 00:05:20.610
And I have my sweatshirt, my, my
branded sweatshirt with a hoodie.

00:05:21.390 --> 00:05:24.030
when I was selling in Wisconsin,
for example, where the winters

00:05:24.030 --> 00:05:27.869
get cold, it gets cold before the
winter, so I'm often bundled up

00:05:27.869 --> 00:05:30.989
and I had my work jackets, I had my
sweatshirt and one of my sweatshirts,

00:05:30.989 --> 00:05:32.669
which I loved, I wore one day.

00:05:32.849 --> 00:05:35.820
It was disgusting out and I was like
helping the crew and I was carrying

00:05:35.820 --> 00:05:39.479
some bundles and doing some cleanup and
everything Got gross and stained through

00:05:39.539 --> 00:05:41.429
the stuff that was all over the place.

00:05:41.429 --> 00:05:42.570
Cuz this happens, right?

00:05:42.599 --> 00:05:43.530
Because we are in construction.

00:05:44.190 --> 00:05:46.050
That sweatshirt I didn't even
realize I'd go to put it on.

00:05:46.050 --> 00:05:46.500
I'm like, wow.

00:05:46.610 --> 00:05:49.740
I, I literally look like I work in a
mechanic shop, which is no fault to

00:05:49.740 --> 00:05:51.000
people who work in a mechanic shop.

00:05:51.060 --> 00:05:52.650
That's not how we wanna present ourselves.

00:05:52.830 --> 00:05:56.940
So if your clothes are stained,
old, sweat stained, tattered,

00:05:56.940 --> 00:05:58.169
whatever, get rid of 'em.

00:05:58.260 --> 00:05:58.440
Okay?

00:05:58.445 --> 00:06:00.780
So there's purposefully
tattered, and then there's.

00:06:01.650 --> 00:06:03.840
Beaten up and if they're
beaten up, ditch 'em.

00:06:03.840 --> 00:06:05.130
All right, so that's what not to wear.

00:06:05.430 --> 00:06:06.180
Outside that.

00:06:06.180 --> 00:06:07.109
Let's go top to bottom.

00:06:07.109 --> 00:06:08.669
Top hats yes or no.

00:06:08.669 --> 00:06:11.550
My view today, if you
asked me, I'd say no.

00:06:11.580 --> 00:06:13.229
But you're gonna say,
Adam, you're a hypocrite.

00:06:13.409 --> 00:06:14.729
And the answer is not a hypocrite.

00:06:15.090 --> 00:06:16.050
I just changed my views.

00:06:16.055 --> 00:06:16.979
Go back, watch all the videos.

00:06:16.979 --> 00:06:17.849
I'm wearing a hat and everything.

00:06:17.854 --> 00:06:20.760
When I was selling a war hat all
the time, but I became a bit more

00:06:20.760 --> 00:06:22.560
aware when my hat had a giant sweats.

00:06:23.655 --> 00:06:26.595
Sheena was like, you gotta stop
filming videos with the roof

00:06:26.595 --> 00:06:28.005
strategist hat with a sweats name.

00:06:28.005 --> 00:06:28.635
It's gross.

00:06:28.995 --> 00:06:30.825
So I tried washing it, still was stained.

00:06:30.885 --> 00:06:32.565
Put it on a few days later.

00:06:32.595 --> 00:06:34.455
Pure coincidence, I'm on a sales call.

00:06:34.455 --> 00:06:35.565
Cameras aren't working.

00:06:35.835 --> 00:06:37.035
We're shooting the breeze.

00:06:37.125 --> 00:06:38.445
Leaderships tell me how.

00:06:38.555 --> 00:06:42.545
Funny it is that their top salesperson
is running around with this gross, dingy

00:06:42.665 --> 00:06:46.265
hat that they cannot wait to get off his
head cuz it's so stained and disgusting.

00:06:46.475 --> 00:06:49.235
Meanwhile, I'm literally wearing
mine and I'm like, they can't

00:06:49.235 --> 00:06:50.345
see cause the camera's not there.

00:06:50.435 --> 00:06:52.775
And at that moment I was
like, wow, people notice.

00:06:52.780 --> 00:06:56.225
And I just, it didn't really click to
me, you know, call me stupid by the way.

00:06:56.225 --> 00:06:57.665
You can be like, ah, you're in sales.

00:06:57.665 --> 00:06:58.385
You known this.

00:06:58.625 --> 00:06:59.465
That's too blind to it.

00:06:59.465 --> 00:07:00.695
I'm like, do people really care?

00:07:00.755 --> 00:07:01.925
And the truth is they do.

00:07:01.985 --> 00:07:02.525
They notice.

00:07:03.075 --> 00:07:04.275
Even though I was blind to it.

00:07:04.275 --> 00:07:08.895
So hats clean hat with a company
logo acceptable in your market.

00:07:09.195 --> 00:07:13.185
Now let's move on to our
top half in Colorado.

00:07:13.740 --> 00:07:15.090
This is like Colorado casual.

00:07:15.090 --> 00:07:15.659
It's a flannel.

00:07:15.870 --> 00:07:18.270
By the way, when I was in Wisconsin,
I did wear nice flannels tucked in.

00:07:18.270 --> 00:07:19.950
Some people are gonna
say, that's ridiculous.

00:07:19.950 --> 00:07:20.640
Why would you do that?

00:07:20.850 --> 00:07:22.740
It worked in my market in Colorado.

00:07:22.740 --> 00:07:23.730
I could get away with this.

00:07:23.909 --> 00:07:26.010
I probably couldn't in a different market.

00:07:26.400 --> 00:07:28.140
So is that my first choice?

00:07:28.219 --> 00:07:28.890
And the answer is no.

00:07:28.920 --> 00:07:30.840
My first choice is
company branded apparel.

00:07:31.020 --> 00:07:34.740
You've seen me in my roof, ER shirts
in all my videos, and this is the

00:07:34.740 --> 00:07:37.770
exact style of shirt that I was
wearing when I was in roofing sales.

00:07:37.950 --> 00:07:38.310
When the.

00:07:39.210 --> 00:07:39.780
Was here.

00:07:39.780 --> 00:07:42.150
I could keep my pen in my
shirt, which is where I like it.

00:07:42.180 --> 00:07:47.310
And these are a great, great apparel
piece when it comes to roofing sales.

00:07:47.460 --> 00:07:48.510
Tuck your shirt in.

00:07:48.659 --> 00:07:49.290
That's all I ask.

00:07:49.290 --> 00:07:49.770
Just tuck it in.

00:07:50.070 --> 00:07:52.620
You know, I'm wearing an over shirt right
now, which doesn't need to be tucked in.

00:07:52.620 --> 00:07:53.730
And it was designed that way.

00:07:54.060 --> 00:07:57.390
And it, it's a different style,
but these untucked just look

00:07:57.390 --> 00:07:58.950
sloppy and like you didn't try.

00:07:59.370 --> 00:07:59.820
All right.

00:08:00.030 --> 00:08:05.070
Now when it came to, uh, higher end
communities, higher ticket sales,

00:08:05.075 --> 00:08:06.480
multi-family sales, commercial.

00:08:07.770 --> 00:08:08.789
Churches, things like that.

00:08:08.789 --> 00:08:12.479
Multiple decision makers are more
often than not dressed up in a

00:08:12.479 --> 00:08:13.500
button up with a collar shirt.

00:08:14.070 --> 00:08:15.419
Alright, so there you
have it on your top half.

00:08:15.630 --> 00:08:18.179
When it comes to sweatshirts, I
will always go with a little bit

00:08:18.179 --> 00:08:21.179
more formal, although I know many
companies do use sweatshirts.

00:08:21.179 --> 00:08:23.250
We are on the trades after
all, but sweatshirts so long

00:08:23.250 --> 00:08:24.150
as they're clean and look good.

00:08:24.599 --> 00:08:27.810
All right, let's move
down to your bottom half.

00:08:28.049 --> 00:08:32.909
Jeans, khakis, chinos, shorts,
jeans, khakis, chino shorts.

00:08:32.909 --> 00:08:35.429
Sounds like you're about to
like bust out a new song.

00:08:35.640 --> 00:08:37.140
Um, which one do you do?

00:08:37.949 --> 00:08:38.760
My opinion?

00:08:38.760 --> 00:08:39.630
Anything but shorts.

00:08:40.169 --> 00:08:41.699
The shorts, there's one exception to the.

00:08:43.215 --> 00:08:46.515
If it is truly a Scorcher, if it's
110 degrees and you're out pounding

00:08:46.515 --> 00:08:49.515
indoors in Texas in the middle of
summer, I think you get a pass down.

00:08:50.040 --> 00:08:53.250
More often than not, I will do
everything I can to avoid shorts.

00:08:53.490 --> 00:08:55.920
I don't think it sends a
super professional image.

00:08:56.100 --> 00:09:01.620
Call me an old fashioned old man, if you
wish, but showing up with like your socks,

00:09:01.625 --> 00:09:07.250
showing hairy legs, and it just doesn't,
it doesn't have that professionalism.

00:09:08.160 --> 00:09:10.320
That I would wanna broadcast.

00:09:10.380 --> 00:09:11.400
That's just me.

00:09:11.730 --> 00:09:13.650
I do know that plenty of
people do wear shorts.

00:09:13.650 --> 00:09:15.390
Plenty of folks are
gonna say, it's so hot.

00:09:15.600 --> 00:09:18.210
You would change your mind if, and
let me just share this with you.

00:09:18.600 --> 00:09:20.970
I used to work when I was in
college with the US Forest Service.

00:09:21.330 --> 00:09:25.950
In Colorado when it was summer, which
gets really hot, and I was required

00:09:25.980 --> 00:09:30.690
for safety to be in long sleeves and
long pants, and I was huffing through

00:09:30.695 --> 00:09:34.830
the mountains carrying backpacks,
trekking 10 to 20 miles a day,

00:09:35.010 --> 00:09:36.960
sweating and sweating and sweating.

00:09:36.960 --> 00:09:38.970
So I do know how hot it can get.

00:09:38.970 --> 00:09:42.270
I do know how annoying it is to be
covered up, and at the same time

00:09:42.270 --> 00:09:46.260
I just, my preference is always
to jeans or khakis and chinos.

00:09:47.280 --> 00:09:51.960
Goes into that one jeans, just make
sure that they look clean, presentable,

00:09:51.990 --> 00:09:54.510
no rips, no tears, no bedazzling.

00:09:54.540 --> 00:09:57.000
I know that people like
bedazzled stuff these days.

00:09:57.450 --> 00:10:00.090
Uh, I would just leave that stuff
for the casual time and not in work.

00:10:01.050 --> 00:10:02.910
Jeans, excuse me, khakis or Chinos.

00:10:03.750 --> 00:10:04.410
That's up to you.

00:10:04.440 --> 00:10:05.040
Some folks will.

00:10:05.040 --> 00:10:07.030
You need to be in khakis or chinos.

00:10:07.035 --> 00:10:07.650
I disagree.

00:10:07.680 --> 00:10:08.490
We're in the trades.

00:10:08.520 --> 00:10:09.180
Look like it.

00:10:09.270 --> 00:10:09.630
All right.

00:10:09.630 --> 00:10:12.150
If you show up wearing a three
piece suit to sell a roof, I'm

00:10:12.150 --> 00:10:14.190
gonna be wondering how you're gonna
climb the ladder with those wing.

00:10:14.955 --> 00:10:15.915
That's just my opinion.

00:10:16.095 --> 00:10:17.625
Agree or disagree in the comments below.

00:10:17.625 --> 00:10:18.555
So there's your bottom half.

00:10:18.735 --> 00:10:21.555
Avoid shorts unless you have
that Brutal, brutal, brutal heat.

00:10:21.765 --> 00:10:23.655
But I know that there's folks
that just like wearing shorts.

00:10:23.865 --> 00:10:25.125
Uh, and, and that's okay.

00:10:25.245 --> 00:10:25.545
All right.

00:10:25.545 --> 00:10:27.825
Footwear, let's get down
to the bottom half here.

00:10:28.035 --> 00:10:29.205
Footwear, what do you wear?

00:10:29.415 --> 00:10:33.225
Truth, truth be told, pretty much
any shoe with a decent soul, whether

00:10:33.225 --> 00:10:36.765
it's a trail runner, whether it's a
sneaker, whether it's a tennis shoe

00:10:37.115 --> 00:10:41.535
or a a running shoe, are all gonna
have enough bite on a shingle once

00:10:41.535 --> 00:10:43.035
you get to seven to eight, 12, or.

00:10:43.685 --> 00:10:47.795
Always my, my recommendation is to
have a roof specific shoe such as

00:10:47.795 --> 00:10:52.805
Cougar paws, and the reason is safety
and confidence and look and look in

00:10:52.805 --> 00:10:55.445
the park, but forget that, that's
secondary to your safety and confidence.

00:10:55.925 --> 00:11:01.025
If you're into the boot look and you
want, uh, I'm a big leather boot fan and.

00:11:01.765 --> 00:11:06.535
Mock toe boots, specifically with a
wedge soul are gonna have good bite

00:11:06.805 --> 00:11:11.905
and they'll have a, usually a, a steel,
uh, shank to help climbing ladders.

00:11:11.910 --> 00:11:14.425
So you have a good firm press
and they don't collapse while

00:11:14.425 --> 00:11:15.115
you're climbing that ladder.

00:11:15.120 --> 00:11:16.255
I know you've probably had that happen.

00:11:16.255 --> 00:11:18.745
If you're climb ladders and flimsy
shoes, your feet kind of fold over it.

00:11:18.745 --> 00:11:22.915
So it's nice having like a mock toe,
like a a, if you wanna get nicer.

00:11:23.250 --> 00:11:27.870
Boots like Red Wings, uh, classic
Mato or Thoroughgood, Mato.

00:11:28.110 --> 00:11:31.080
You know, Dan makes the bull
run, I think, or the, with

00:11:31.085 --> 00:11:32.730
the, with the Christie we soul.

00:11:32.730 --> 00:11:35.460
So any of those wedge soul
boots look really sharp.

00:11:35.520 --> 00:11:40.170
You can dress 'em up to be the elevated
work wear and they do well on roofs.

00:11:40.170 --> 00:11:42.870
And again, if you have any other
contributions, drop a comment below.

00:11:43.110 --> 00:11:45.360
So there you have it from top to bottom.

00:11:45.360 --> 00:11:48.690
We've got our company branded
apparel or a button up.

00:11:49.405 --> 00:11:53.844
We have it tucked in with a belt on
jeans, khakis, or chinos is just fine.

00:11:53.844 --> 00:11:55.165
Avoid shorts.

00:11:55.740 --> 00:12:00.569
And on your footwear you can go sneakers
or a work boot and again, a mock to boot.

00:12:00.569 --> 00:12:03.030
And then keep your cougar
paws for the steep stuff hat.

00:12:03.209 --> 00:12:04.890
Try to ditch it if you
need it, cuz the sun.

00:12:04.890 --> 00:12:06.240
Just keep it branded, keep it clean.

00:12:06.270 --> 00:12:10.500
And whatever you do, do not wear your
shirt you brought back from Cancun.

00:12:10.505 --> 00:12:15.390
Any other company, branded apparel,
anything stained, stinky, or fatigued?

00:12:15.449 --> 00:12:16.969
Get rid of it.

00:12:16.975 --> 00:12:18.150
And the last thing I want to close.

00:12:18.790 --> 00:12:22.420
How you show up in what you look
like is your choice of how you wish

00:12:22.420 --> 00:12:25.870
to, to broadcast yourself, whether
you want to be more upscaled and

00:12:25.870 --> 00:12:27.490
dressed up approachable and casual.

00:12:27.699 --> 00:12:29.829
Whatever you do, so long as
you're clean and put together,

00:12:29.829 --> 00:12:31.240
I don't think you can go wrong.

00:12:31.390 --> 00:12:34.569
And remember, not everyone's gonna agree
with what you do, but you get to choose.

00:12:35.100 --> 00:12:38.040
So for my attire, I am upscaled work wear.

00:12:38.070 --> 00:12:42.360
That is my comfort zone that feels
like it matches who I am and broadcast

00:12:42.360 --> 00:12:45.960
the right message of approachability,
being grounded and down to earth and

00:12:45.960 --> 00:12:49.500
not trying this whole status play of
look at my fancy three piece suit and my

00:12:49.500 --> 00:12:51.480
nice wingtip shoes and whatever it is.

00:12:51.570 --> 00:12:54.330
Again, that's just my personal
opinion, so I'd love to hear from you.

00:12:54.570 --> 00:12:55.080
What do you think?

00:12:56.010 --> 00:12:57.450
The the items that you should wear.

00:12:57.450 --> 00:12:59.820
And most importantly, what
should you absolutely not wear?

00:12:59.940 --> 00:13:01.170
Drop a comment and share it with us.

00:13:01.170 --> 00:13:02.520
That's what we love about this community.

00:13:02.730 --> 00:13:04.140
So thanks for joining me on this video.

00:13:04.290 --> 00:13:06.510
If you liked it and you want more,
jump into our free training center,

00:13:06.690 --> 00:13:09.060
and if you want to just continue with
me right here, hop into this video,

00:13:09.150 --> 00:13:11.370
I think you're really gonna like it,
and we'll see you on the next one.