Inside BS Show

When you cold call you annoy people and interrupt their day but that's not the only reason to avoid it. In cold calling you demonstrate you are out of ideas and desperate. 
What clients tell me (and you) all the time:

If people were beating a path to your door, you wouldn’t have to cold call

If you were able to educate people via a speaking engagement or education event, you won’t have to cold call.

If you knew how to write letters to people and demonstrate your value proposition, you wouldn’t have to cold call.

If you could write articles, you wouldn’t have to cold call.

If you were able to get referrals you wouldn’t have to cold call. 

Many of the "sales gurus" tell you cold calling is essential. It's not. If you have the ability to do any of the things we discuss in this show, you can develop expert status and you'll never have to cold call again.

Show Notes

When you cold call you annoy people and interrupt their day but that's not the only reason to avoid it. In cold calling you demonstrate you are out of ideas and desperate. 
What clients tell me (and you) all the time:
  • If people were beating a path to your door, you wouldn’t have to cold call
  • If you were able to educate people via a speaking engagement or education event, you won’t have to cold call.
  • If you knew how to write letters to people and demonstrate your value proposition, you wouldn’t have to cold call.
  • If you could write articles, you wouldn’t have to cold call.
  • If you were able to get referrals you wouldn’t have to cold call. 

Many of the "sales gurus" tell you cold calling is essential. It's not. If you have the ability to do any of the things we discuss in this show, you can develop expert status and you'll never have to cold call again.

What is Inside BS Show?

Would you like to work with better clients, make more money, and build a business that gives you true freedom?

Have you struggled with the loneliness that comes with working long hours and solving the dozens of complex problems you face as an entrepreneur?

Do you ever feel like the most valuable business secrets are shared behind closed doors—where only insiders have access?

Welcome to The Inside BS Show—your daily invitation to step behind the velvet rope and into the room where real business leaders talk strategy, success, and scale.

These are your people. They've been where you are, and they've gone where you want to go. But most importantly, they feel your pain and can help it go away.

If you're an entrepreneur, CEO of a private company, or leader of a professional firm, this show is your secret weapon.

On each show we break down the business growth strategies that insiders use to win—revenue generation, building influence, succession planning, hiring top talent, navigating legal minefields, and crafting an exit strategy that maximizes value.

But this isn’t just a podcast—it’s a community. We don’t just talk at you; we bring you into the conversation.

Your host, Dave Lorenzo (The Godfather of Growth), gives you an exclusive front-row seat to the insights, strategies, and behind-the-scenes conversations that drive business success.

A new episode drops each Wednesday at 6 AM.

Want to connect with Dave? Call (305) 692-5531.

What are you waiting for? Join us ON THE INSIDE.