A new contender. 
Welcome to the Know the Difference Minute for Thursday, March 7th. 
You come at the king; you best not miss. 
It’s one of my favorite lines from HBO’s ‘The Wire’ but it goes for just about anyone—including Target. 
Yeah, Target. They’ve announced a paid membership program along the lines of Amazon Prime and Walmart Plus. Yearly fee. Free delivery. 
It’s called Target 360 and it’s a bold move that challenges TWO kings.  First year, 49 bucks. Compare that to 139 for Prime, 98 for Walmart.
A $35 Target 360 order could even be delivered within an hour.  
Interesting timing. Latest earnings showed sales declining at brick and mortar by 4.4%. Guidance isn’t expecting much better this quarter as inflation continues to affect consumers. 
Is there room for another shopping and delivery program? If price is a decider, Target might be on to something. 
I’m Dave Spano from Annex Wealth Management.  That is your Know the Difference Minute.