AI Lab Unfiltered

Let’s be real: most “AI strategies” are just a wishlist, a vendor pitch deck, or a desperate attempt to keep up. The result? Confused teams, wasted budgets, and zero impact.
In this unapologetic episode of Brand in the Making, CTO and AI architect Alex Mead explains why most companies are getting AI dead wrong—and what it actually takes to build a scalable, revenue-driving AI strategy that works.
We dig into:
  • Why leaders confuse “playing with AI” and building with it
  • The 3 phases of AI maturity—and how to stop stalling at phase one
  • Why integrating AI is more about workflows than models
  • How to go from shiny object syndrome to sustained competitive advantage
  • The real reason your data isn’t making you money (yet)
🎯 “There’s no such thing as an AI strategy—only business strategy with AI built in.”
If you’re a founder, product leader, or exec trying to navigate AI transformation—this episode will save you a year’s worth of mistakes.

Chapters

(00:00) Introduction to Lovable and No-Code Tools
(02:58) Password Management and Security Insights
(06:00) Generating App Ideas with ChatGPT
(09:00) Building a Travel Company Website Live
(12:06) Exploring the Functionality of Lovable
(14:59) The Importance of Authenticity in AI-Generated Content
(18:02) Comparing Lovable with Figma
(20:52) The Future of Website Creation and Content Management
(24:03) Wrap-Up and Final Thoughts

Creators and Guests

Host
Drew Veach
Drew Veach is the Senior Account Manager at BizStream, co-lead of West Michigan AI Lab, and co-host of AI Lab Unfiltered. He helps organizations build better brand experiences and apply AI to drive innovation and productivity.
Host
Pete Terryn
Pete Terryn is the Director of Operations at NuWave Technology Partners, co-founder of West Michigan AI Lab, and co-host of AI Lab Unfiltered. He helps organizations understand and apply AI to drive growth, innovation, and productivity.
Guest
Alex Mead
ChatGPT said: Alex Mead is the CTO of City Innovations and founder of Bear Creek Systems, helping businesses use AI to boost productivity and drive real results.

What is AI Lab Unfiltered?

The AI Lab Podcast is your gateway to the dynamic world of artificial intelligence, where innovation meets application. Each episode dives deep into the latest AI technologies, tools, and real-world use cases, providing practical insights for professionals, enthusiasts, and beginners alike. From groundbreaking advancements to ethical considerations, we explore how AI is reshaping industries, improving workflows, and solving global challenges. Hosted by experts passionate about making AI accessible, the podcast fosters a vibrant community of listeners eager to stay ahead in the rapidly evolving tech landscape.